Brandwave

Annex Cloud vs Yotpo:Which is more popular by branded search?

In August 2026, Yotpo had more branded searches than Annex Cloud among loyalty program software worldwide. Yotpo was estimated to have 19.8K branded searches compared to Annex Cloud’s 390, and held a 72.1% Share of Search versus Annex Cloud’s 1.4%. These are worldwide searches for English-language branded terms.

Share of Search among loyalty program software worldwide in August 2026Which is more popular in search, Annex Cloud or Yotpo?
Annex Cloud1.4%390 searches
vs
Yotpo72.1%19.8K searches

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Which is more popular in search, Annex Cloud or Yotpo?

Compare the loyalty program software merchants run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Annex Cloud and Yotpo among loyalty program software worldwide, by month

Share of Search by month for Yotpo, Annex Cloud. The figures are in the table below the chart.

View monthly share of search table
MonthYotpoLoyaltyLionSmile.ioAntavoStampedAnnex Cloud
Oct 202571.7%12.6%5.1%5.8%2.7%2.1%
Nov 202570.8%11.7%6.3%5.6%3.5%2.1%
Dec 202572.5%11.4%5.7%5.8%2.8%1.8%
Jan 202669.4%14%6.2%5.5%2.8%2.1%
Feb 202669.8%14%6.2%5.5%2.8%1.7%
Mar 202669.8%12.4%7.8%5.5%2.8%1.7%
Apr 202676.6%10.1%5.2%4%2.3%1.8%
May 202671.7%12.2%6.4%5.8%2.4%1.5%
Jun 202674.4%10.9%5.9%5%2.3%1.5%
Jul 202675.4%10%5.9%5%2.2%1.5%
Aug 202672.1%10.6%7.7%5.8%2.4%1.4%
Sep 2026——————

How has the Annex Cloud and Yotpo comparison changed over the last 12 months?

  • Yotpo was ahead of Annex Cloud in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Annex Cloud’s estimated Share of Search among loyalty program software worldwide moved from 2.1% to 1.4%, and its estimated monthly branded searches moved from 880 to 390.
  • Across the 11 months ending August 2026, Yotpo’s estimated Share of Search among loyalty program software worldwide moved from 71.7% to 72.1%, and its estimated monthly branded searches moved from 29.6K to 19.8K.

How did search popularity change for loyalty program software worldwide in August 2026?

  1. In August 2026, Yotpo lost estimated Share of Search among loyalty program software worldwide, from 75.4% to 72.1%.

  2. Estimated monthly branded searches for Annex Cloud worldwide fell 55.7% over 11 measured months, from 880 to 390 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Annex Cloud’s and Yotpo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Annex Cloud

1 branded search term

  • annex cloud

Yotpo

3 branded search terms

  • yotpo
  • yotpo product reviews
  • yotpo reviews

How the Brand Demand Index is measured

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