Brandwave

Allflex vs Datamars:Which is more popular?

In September 2026, Datamars had more branded searches than Allflex among livestock management software worldwide. Datamars had about 9,900 branded searches, while Allflex had 8,100. Datamars made up 19.8% of all livestock management software searches we track, and Allflex accounted for 16.2%. When we asked ChatGPT and Google AI Overviews about livestock management software, neither Allflex nor Datamars appeared in any of the five answers.

Among livestock management software worldwide in September 2026

Who do people search for more?

Datamars, about 22% more searches than Allflex

Datamars 9.9K searchesAllflex 8.1K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Allflex in 0 of 5Datamars in 0 of 5

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Top livestock management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Allflex nor Datamars showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. AgriWebb1st
  2. Farmbrite2nd
  3. CattleMax3rd
  4. FarmKeep4th
  5. Herdwatch5th
  6. Nedap–
  7. Datamars–
  8. Allflex–
  9. Tru-Test–
  10. Gallagher–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • AgriWebb5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Farmbrite5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • CattleMax4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FarmKeep3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Herdwatch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nedap0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Datamars0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Allflex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tru-Test0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gallagher0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about livestock management software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Allflex or Datamars more popular in search?

This chart shows how often people search Google for Allflex and Datamars by name. Each line represents a brand's share of searches for all ten livestock management software we track, month by month, from English-language searches worldwide.

Allflex and Datamars among livestock management software worldwide, by month

Share of searches by month for Datamars, Allflex. The figures are in the table below the chart.

View monthly share of searches table
MonthNedapDatamarsAgriWebbAllflexTru-TestCattleMaxHerdwatchFarmbriteFarmKeepGallagher
Oct 202525.1%16.8%16.8%16.8%9.2%6.1%6.1%2.7%0.36%0.03%
Nov 202524.5%16.4%16.4%16.4%9.3%5.9%7.3%3.2%0.53%0.02%
Dec 202525%16.7%16.7%16.7%7.5%7.4%6%3.3%0.66%0.02%
Jan 202623%15.4%15.4%18.8%8.5%8.4%6.8%3%0.74%0.04%
Feb 202627.6%15.1%15.1%15.1%8.6%8.2%6.7%3%0.6%0.04%
Mar 202625.5%17.1%14%17.1%9.3%7.6%6.2%2.8%0.55%0.05%
Apr 202623.8%19.5%15.9%15.9%8.8%7.1%5.7%2.6%0.77%0.04%
May 202624.6%16.5%16.5%16.5%10.8%5.9%5.9%2.6%0.65%0.02%
Jun 202624.5%16.4%16.4%20.1%9.1%5.9%4.9%2%0.65%0.04%
Jul 202626.2%17.6%17.6%14.3%9.4%6.3%5.2%2.8%0.56%0.04%
Aug 202622.4%18.4%18.4%15%10.2%6.6%5.4%2.9%0.73%0.02%
Sep 202624.2%19.8%16.2%16.2%9.2%5.8%5.8%2%0.64%0.06%

How has the Allflex and Datamars comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Datamars took it in April 2026, Allflex took it in June 2026, Datamars took it in July 2026.
  • Across the 12 months ending September 2026, Allflex’s share of searches among livestock management software worldwide moved from 16.8% to 16.2%, and its estimated monthly branded searches moved from 9.9K to 8.1K.
  • Across the 12 months ending September 2026, Datamars’ share of searches among livestock management software worldwide moved from 16.8% to 19.8%, and its estimated monthly branded searches held steady at 9.9K.

How did search popularity change for livestock management software worldwide in September 2026?

2 changes
  1. In September 2026, Datamars overtook AgriWebb to rank 2nd among livestock management software worldwide, with 19.8% of the searches.

  2. In September 2026, Allflex gained share of searches among livestock management software worldwide, from 15% to 16.2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Allflex’s and Datamars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Allflex

1 branded search term

  • allflex

Datamars

1 branded search term

  • datamars

How the Brand Demand Index is measured

Other head-to-heads among livestock management software

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