Brandwave

Makita vs Stihl:Which is searched more?

In September 2026, Stihl had more branded searches than Makita among leaf blower brands worldwide. Stihl was estimated to have 1.1M branded searches compared to Makita’s 1M, and held a 21% Share of Search versus Makita’s 18.6%. These are worldwide searches for English-language branded terms.

Share of Search among leaf blower brands worldwide in September 2026Which is more popular in search, Makita or Stihl?
Makita18.6%1M searches
vs
Stihl21%1.1M searches

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Which is more popular in search, Makita or Stihl?

Compare the leaf blower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Makita and Stihl among leaf blower brands worldwide, by month

Share of Search by month for Stihl, Makita. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeStihlMakitaRyobiDeWaltECHO
Oct 202536.1%18.5%22.6%11.8%10.8%0.24%
Nov 202533.6%17.5%21.5%14.9%12.3%0.27%
Dec 202536.3%17.7%19.2%13.4%13.3%0.16%
Jan 202634.4%20.3%18.5%14%12.7%0.15%
Feb 202635.6%20.4%18.7%12.1%13.1%0.16%
Mar 202631%22.7%19.6%15.1%11.4%0.2%
Apr 202631.1%24.3%16.7%16.1%11.4%0.25%
May 202631.2%23.5%17%16.6%11.5%0.21%
Jun 202631%23.4%16.9%17.1%11.4%0.21%
Jul 202635.3%22.3%15.7%15.9%10.6%0.23%
Aug 202633.3%21.2%18.1%15%12.2%0.22%
Sep 202633.8%21%18.6%13.9%12.4%0.27%

How has the Makita and Stihl comparison changed over the last 12 months?

  • The lead changed hands once in the 12 months ending September 2026: Stihl took it in January 2026.
  • Across the 12 months ending September 2026, Makita’s estimated Share of Search among leaf blower brands worldwide moved from 22.6% to 18.6%, and its estimated monthly branded searches moved from 1.4M to 1M.
  • Across the 12 months ending September 2026, Stihl’s estimated Share of Search among leaf blower brands worldwide moved from 18.5% to 21%, and its estimated monthly branded searches held steady at 1.1M.

How did search popularity change for leaf blower brands worldwide in September 2026?

  1. In September 2026, Makita gained estimated Share of Search among leaf blower brands worldwide, from 18.1% to 18.6%.

  2. Stihl’s estimated Share of Search among leaf blower brands worldwide has lost ground for 3 months in a row, from 23.4% to 21% in September 2026.

Other head-to-heads among leaf blower brands

How each brand is measured

Brandwave collects information about searches that people make online using Makita’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Makita

4 branded search terms

  • makita
  • makita battery
  • makita drill
  • makita tool

Stihl

4 branded search terms

  • stihl
  • stihl chainsaw
  • stihl leaf blowers
  • stihl weed eater

How the Brand Demand Index is measured

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