Brandwave

NOCO vs Stanley:Which is more popular by branded search?

In August 2026, NOCO had more branded searches than Stanley among jump starter brands worldwide. NOCO was estimated to have 60.5K branded searches compared to Stanley’s 720, and held a 4.3% Share of Search versus Stanley’s 0.05%. These are worldwide searches for English-language branded terms.

Share of Search among jump starter brands worldwide in August 2026Which is more popular in search, NOCO or Stanley?
NOCO4.3%60.5K searches
vs
Stanley0.05%720 searches

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Which is more popular in search, NOCO or Stanley?

Compare the jump starter brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

NOCO and Stanley among jump starter brands worldwide, by month

Share of Search by month for NOCO, Stanley. The figures are in the table below the chart.

View monthly share of search table
MonthAnkerNOCORing AutomotiveStanleyWeegoClore
Oct 202594.7%4.8%0.43%0.06%0.03%0.01%
Nov 202593.9%5.6%0.41%0.05%0.04%0.01%
Dec 202593.6%5.9%0.35%0.05%0.07%0.01%
Jan 202692.8%6.7%0.4%0.05%0.04%0.01%
Feb 202692.8%6.7%0.4%0.05%0.04%0.01%
Mar 202695.3%4.2%0.38%0.06%0.04%<0.01%
Apr 202695.3%4.3%0.31%0.05%0.03%<0.01%
May 202695.3%4.3%0.31%0.04%0.03%<0.01%
Jun 202695.3%4.3%0.38%0.04%0.03%<0.01%
Jul 202695.9%3.7%0.33%0.04%0.03%<0.01%
Aug 202695.3%4.3%0.31%0.05%0.03%<0.01%
Sep 2026——————

How has the NOCO and Stanley comparison changed over the last 12 months?

  • NOCO was ahead of Stanley in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, NOCO’s estimated Share of Search among jump starter brands worldwide moved from 4.8% to 4.3%, and its estimated monthly branded searches held steady at 60.5K.
  • Across the 11 months ending August 2026, Stanley’s estimated Share of Search among jump starter brands worldwide moved from 0.06% to 0.05%, and its estimated monthly branded searches held steady at 720.

How did search popularity change for jump starter brands worldwide in August 2026?

  1. In August 2026, NOCO gained estimated Share of Search among jump starter brands worldwide, from 3.7% to 4.3%.

How each brand is measured

Brandwave collects information about searches that people make online using NOCO’s and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

NOCO

1 branded search term

  • noco

Stanley

1 branded search term

  • stanley wheelbarrow

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.