Brandwave

DeWalt vs Ryobi:Which is more popular?

In September 2026, DeWalt and Ryobi were level in searches among impact wrench brands worldwide, with an estimated 673K versus 660K branded searches, at 14.5% and 14.2% of the total. When we asked ChatGPT and Google AI Overviews about impact wrench brands, DeWalt appeared in all five answers and Ryobi in four. DeWalt was mentioned before Ryobi in every answer.

Among impact wrench brands worldwide in September 2026

Who do people search for more?

DeWalt and Ryobi are searched for about as often as each other.

DeWalt 673K searchesRyobi 660K searches

Who does AI mention more?

DeWalt, mentioned in every answer we collected

DeWalt in 5 of 5Ryobi in 4 of 5

Who does AI recommend more?

DeWalt, named ahead of Ryobi in every answer

DeWalt first in 5Ryobi never first

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Top impact wrench brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DeWalt appeared in all five answers. Ryobi was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. DeWalt was listed before Ryobi in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Milwaukee1st
  2. DeWalt2nd
  3. Makita3rd
  4. Ryobi4th
  5. Ingersoll Rand5th
  6. Craftsman–
  7. Kobalt–
  8. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ingersoll Rand2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kobalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about impact wrench brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is DeWalt or Ryobi more popular in search?

This chart shows how often people search Google for DeWalt and Ryobi by name. Each line represents a brand's share of searches for all eight impact wrench brands we track, month by month, from English-language searches worldwide.

DeWalt and Ryobi among impact wrench brands worldwide, by month

Share of searches by month for DeWalt, Ryobi. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaDeWaltRyobiCraftsmanIngersoll RandKobaltBosch
Oct 202541.6%26.1%12.5%11.9%4.6%1.7%1.7%0.08%
Nov 202538.2%24.4%14%15.7%4.2%1.5%1.9%0.11%
Dec 202540.8%21.6%15%13.7%5.5%1.3%2%0.08%
Jan 202639.3%21.1%14.5%14.7%6.5%1.9%1.9%0.09%
Feb 202640.1%21.1%14.8%12.3%8.1%2%1.6%0.1%
Mar 202636%22.8%13.2%15.4%8.9%1.8%1.8%0.09%
Apr 202638%20.4%14%16.2%7.6%1.9%1.9%0.09%
May 202637.4%20.3%13.8%17.1%7.5%1.9%1.9%0.09%
Jun 202637.3%20.2%13.7%17.8%7.5%1.8%1.5%0.09%
Jul 202641.2%18.3%12.4%16.1%8.3%2%1.7%0.1%
Aug 202638.4%20.8%14.1%15%7.7%1.9%1.9%0.11%
Sep 202639.3%21.6%14.5%14.2%6.5%1.9%1.9%0.12%

How has the DeWalt and Ryobi comparison changed over the last 12 months?

3 findings
  • The lead changed hands 6 times in the 12 months ending September 2026: Ryobi took it in November 2025, DeWalt took it in December 2025, Ryobi took it in January 2026, DeWalt took it in February 2026, Ryobi took it in March 2026, DeWalt took it in September 2026.
  • Across the 12 months ending September 2026, DeWalt’s share of searches among impact wrench brands worldwide moved from 12.5% to 14.5%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among impact wrench brands worldwide moved from 11.9% to 14.2%, and its estimated monthly branded searches moved from 641K to 660K.

How did search popularity change for impact wrench brands worldwide in September 2026?

2 changes
  1. In September 2026, Ryobi lost share of searches among impact wrench brands worldwide, from 15% to 14.2%.

  2. In September 2026, DeWalt rose from 4th to 3rd among impact wrench brands worldwide.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using DeWalt’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Ryobi

2 branded search terms

  • ryobi
  • ryobi tool

How the Brand Demand Index is measured

Other head-to-heads among impact wrench brands

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