Brandwave

DeWalt vs Kobalt:Which is searched more?

In September 2026, DeWalt had more branded searches than Kobalt among impact wrench brands worldwide. DeWalt was estimated to have 673K branded searches compared to Kobalt’s 90.5K, and held a 16.8% Share of Search versus Kobalt’s 2.3%. These are worldwide searches for English-language branded terms.

Share of Search among impact wrench brands worldwide in September 2026Which is more popular in search, DeWalt or Kobalt?
DeWalt16.8%673K searches
vs
Kobalt2.3%90.5K searches

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Which is more popular in search, DeWalt or Kobalt?

Compare the impact wrench brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

DeWalt and Kobalt among impact wrench brands worldwide, by month

Share of Search by month for DeWalt, Kobalt. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeMakitaDeWaltCraftsmanIngersoll RandKobaltBosch
Oct 202547.2%29.6%14.2%5.2%1.9%1.9%0.09%
Nov 202545.3%28.9%16.6%5%1.8%2.2%0.13%
Dec 202547.3%25%17.4%6.4%1.6%2.3%0.09%
Jan 202646.1%24.7%16.9%7.6%2.3%2.3%0.11%
Feb 202645.7%24%16.8%9.2%2.3%1.8%0.11%
Mar 202642.6%27%15.7%10.5%2.1%2.1%0.1%
Apr 202645.3%24.3%16.7%9.1%2.2%2.2%0.11%
May 202645.2%24.5%16.6%9.1%2.2%2.2%0.11%
Jun 202645.4%24.6%16.7%9.1%2.2%1.8%0.11%
Jul 202649.1%21.8%14.7%9.9%2.4%2%0.12%
Aug 202645.2%24.5%16.6%9.1%2.2%2.2%0.13%
Sep 202645.8%25.1%16.8%7.5%2.3%2.3%0.14%

How has the DeWalt and Kobalt comparison changed over the last 12 months?

  • DeWalt was ahead of Kobalt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among impact wrench brands worldwide moved from 14.2% to 16.8%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Kobalt’s estimated Share of Search among impact wrench brands worldwide moved from 1.9% to 2.3%, and its estimated monthly branded searches held steady at 90.5K.

How did search popularity change for impact wrench brands worldwide in September 2026?

Neither DeWalt nor Kobalt moved beyond provider rounding among impact wrench brands in September 2026.

Other head-to-heads among impact wrench brands

How each brand is measured

Brandwave collects information about searches that people make online using DeWalt’s and Kobalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Kobalt

1 branded search term

  • kobalt

How the Brand Demand Index is measured

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