Brandwave

BambooHR vs Personio:Which is searched more?

In August 2026, BambooHR had more branded searches than Personio among HR information systems worldwide. BambooHR was estimated to have 249K branded searches compared to Personio’s 138K, and held a 48.8% Share of Search versus Personio’s 27%. These are worldwide searches for English-language branded terms.

Share of Search among HR information systems worldwide in August 2026Which is more popular in search, BambooHR or Personio?
BambooHR48.8%249K searches
vs
Personio27%138K searches

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Which is more popular in search, BambooHR or Personio?

Compare the systems that hold employee records. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BambooHR and Personio among HR information systems worldwide, by month

Share of Search by month for BambooHR, Personio. The figures are in the table below the chart.

View monthly share of search table
MonthBambooHRPersonio
Oct 202548.9%29.4%
Nov 202545.6%31.5%
Dec 202548.4%27.4%
Jan 202648.9%29.4%
Feb 202643.4%29.7%
Mar 202650.6%26.1%
Apr 202651.8%25.3%
May 202648.3%27.1%
Jun 202646.9%27.9%
Jul 202647.3%27.7%
Aug 202648.8%27%
Sep 2026——

How has the BambooHR and Personio comparison changed over the last 12 months?

  • BambooHR was ahead of Personio in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, BambooHR’s estimated Share of Search among HR information systems worldwide moved from 48.9% to 48.8%, and its estimated monthly branded searches moved from 281K to 249K.
  • Across the 11 months ending August 2026, Personio’s estimated Share of Search among HR information systems worldwide moved from 29.4% to 27%, and its estimated monthly branded searches moved from 169K to 138K.

How did search popularity change for HR information systems worldwide in August 2026?

  1. In August 2026, BambooHR gained estimated Share of Search among HR information systems worldwide, from 47.3% to 48.8%.

  2. In August 2026, Personio lost estimated Share of Search among HR information systems worldwide, from 27.7% to 27%.

How each brand is measured

Brandwave collects information about searches that people make online using BambooHR’s and Personio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BambooHR

21 branded search terms

  • bamboo hr
  • bamboo hr app
  • bamboo hr com
  • bamboo hr cost
  • bamboo hr payroll
  • bamboo hr pricing
  • bamboo hr software
  • bamboo hr system
  • BambooHR
  • bamboohr app
  • bamboohr applicant tracking
  • bamboohr applicant tracking system
  • bamboohr cost
  • bamboohr hris
  • bamboohr integrations
  • bamboohr payroll
  • bamboohr performance management
  • bamboohr pricing
  • bamboohrcom
  • hris bamboo
  • performance management bamboohr

Personio

10 branded search terms

  • Personio
  • personio app
  • personio com
  • personio de
  • personio hr
  • personio hr software
  • personio payroll
  • personio pricing
  • personio software
  • personio.com

How the Brand Demand Index is measured

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