Brandwave

Hostinger vs Kinsta:Which is searched more?

In August 2026, Hostinger had more branded searches than Kinsta among hosting providers worldwide. Hostinger was estimated to have 3.4M branded searches compared to Kinsta’s 29K, and held an 86.2% Share of Search versus Kinsta’s 0.75%. These are worldwide searches for English-language branded terms.

Share of Search among hosting providers worldwide in August 2026Which is more popular in search, Hostinger or Kinsta?
Hostinger86.2%3.4M searches
vs
Kinsta0.75%29K searches

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Which is more popular in search, Hostinger or Kinsta?

Compare the companies that host websites. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hostinger and Kinsta among hosting providers worldwide, by month

Share of Search by month for Hostinger, Kinsta. The figures are in the table below the chart.

View monthly share of search table
MonthHostingerKinsta
Oct 202585.8%0.91%
Nov 202585.9%0.75%
Dec 202586.2%0.76%
Jan 202687.4%0.63%
Feb 202685%0.75%
Mar 202687.2%0.77%
Apr 202687.3%0.64%
May 202688.4%0.65%
Jun 202687%0.76%
Jul 202687%0.76%
Aug 202686.2%0.75%
Sep 2026——

How has the Hostinger and Kinsta comparison changed over the last 12 months?

  • Hostinger was ahead of Kinsta in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among hosting providers worldwide moved from 85.8% to 86.2%, and its estimated monthly branded searches held steady at 3.4M.
  • Across the 11 months ending August 2026, Kinsta’s estimated Share of Search among hosting providers worldwide moved from 0.91% to 0.75%, and its estimated monthly branded searches moved from 35.5K to 29K.

How did search popularity change for hosting providers worldwide in August 2026?

  1. In August 2026, Hostinger lost estimated Share of Search among hosting providers worldwide, from 87% to 86.2%.

  2. Estimated monthly branded searches for Kinsta worldwide fell 18.3% over 11 measured months, from 35.5K to 29K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Hostinger’s and Kinsta’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hostinger

1 branded search term

  • hostinger

Kinsta

9 branded search terms

  • hosting kinsta
  • kinsta
  • kinsta app
  • kinsta com
  • kinsta hosting
  • kinsta wordpress
  • kinsta wordpress hosting
  • wordpress hosting kinsta
  • wordpress kinsta

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.