Bell vs HJC:Which is searched more?
In September 2026, Bell and HJC were level on Share of Search among helmet visor brands worldwide, with an estimated 74K branded searches each, at 26.1% estimated Share of Search each. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bell or HJC?
Compare the helmet visor brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bell, HJC. The figures are in the table below the chart.
View monthly share of search table
| Month | AGV | Bell | HJC |
|---|---|---|---|
| Oct 2025 | 47.2% | 31.6% | 21.2% |
| Nov 2025 | 55.1% | 24.7% | 20.2% |
| Dec 2025 | 50.1% | 27.5% | 22.4% |
| Jan 2026 | 50.1% | 27.5% | 22.4% |
| Feb 2026 | 45% | 30.3% | 24.7% |
| Mar 2026 | 42.7% | 28.6% | 28.6% |
| Apr 2026 | 42.7% | 28.6% | 28.6% |
| May 2026 | 42.7% | 28.6% | 28.6% |
| Jun 2026 | 45.1% | 30.2% | 24.7% |
| Jul 2026 | 47.7% | 26.1% | 26.1% |
| Aug 2026 | 47.7% | 26.1% | 26.1% |
| Sep 2026 | 47.7% | 26.1% | 26.1% |
How has the Bell and HJC comparison changed over the last 12 months?
3 findings
- Bell was ahead of HJC in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bell’s estimated Share of Search among helmet visor brands worldwide moved from 31.6% to 26.1%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 12 months ending September 2026, HJC’s estimated Share of Search among helmet visor brands worldwide moved from 21.2% to 26.1%, and its estimated monthly branded searches moved from 60.5K to 74K.
How did search popularity change for helmet visor brands worldwide in September 2026?
2 changes
Other head-to-heads among helmet visor brands
How each brand is measured
Brandwave collects information about searches that people make online using Bell’s and HJC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.