Brandwave

Hotjar vs Lucky Orange:Which is searched more?

In August 2026, Hotjar had more branded searches than Lucky Orange among heatmap and session replay tools worldwide. Hotjar was estimated to have 52.4K branded searches compared to Lucky Orange’s 4.5K, and held a 21.5% Share of Search versus Lucky Orange’s 1.8%. These are worldwide searches for English-language branded terms.

Share of Search among heatmap and session replay tools worldwide in August 2026Which is more popular in search, Hotjar or Lucky Orange?
Hotjar21.5%52.4K searches
vs
Lucky Orange1.8%4.5K searches

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Which is more popular in search, Hotjar or Lucky Orange?

Compare tools for viewing visitor behavior, heatmaps, and website friction. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hotjar and Lucky Orange among heatmap and session replay tools worldwide, by month

Share of Search by month for Hotjar, Lucky Orange. The figures are in the table below the chart.

View monthly share of search table
MonthHotjarLucky Orange
Oct 202548.8%2.4%
Nov 202544.5%2.6%
Dec 202540.8%2.4%
Jan 202641.2%2.4%
Feb 202628.9%3%
Mar 202628.5%2.9%
Apr 202629%2.4%
May 202623.1%2.3%
Jun 202629.3%1.7%
Jul 202621.9%1.5%
Aug 202621.5%1.8%
Sep 2026——

How has the Hotjar and Lucky Orange comparison changed over the last 12 months?

How did search popularity change for heatmap and session replay tools worldwide in August 2026?

  1. Estimated monthly branded searches for Hotjar worldwide fell 62% over 11 measured months, from 138K to 52.4K in August 2026.

  2. Estimated monthly branded searches for Lucky Orange worldwide fell 32.7% over 11 measured months, from 6.7K to 4.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Hotjar’s and Lucky Orange’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hotjar

2 branded search terms

  • hotjar
  • hotjar heatmap

Lucky Orange

2 branded search terms

  • lucky orange
  • lucky orange heatmaps

How the Brand Demand Index is measured

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