Brandwave

Boss vs MXR:Which is searched more?

In September 2026, Boss had more branded searches than MXR among guitar pedal brands worldwide. Boss was estimated to have 31.2K branded searches compared to MXR’s 18.1K, and held a 7.1% Share of Search versus MXR’s 4.1%. These are worldwide searches for English-language branded terms.

Share of Search among guitar pedal brands worldwide in September 2026Which is more popular in search, Boss or MXR?
Boss7.1%31.2K searches
vs
MXR4.1%18.1K searches

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Which is more popular in search, Boss or MXR?

Compare the guitar pedal brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Boss and MXR among guitar pedal brands worldwide, by month

Share of Search by month for Boss, MXR. The figures are in the table below the chart.

View monthly share of search table
MonthElectro-HarmonixBossTC ElectronicMXR
Oct 202576.5%11.9%7.1%4.6%
Nov 202574.9%12.8%6.9%5.5%
Dec 202578.3%11.1%5.9%4.7%
Jan 202677.7%10.6%7.1%4.6%
Feb 202675.7%12.8%6.9%4.5%
Mar 202676.2%14.3%5.7%3.7%
Apr 202678.5%9.6%7.2%4.7%
May 202678.6%9.5%7.2%4.7%
Jun 202682.1%7.8%6.1%4%
Jul 202681.5%7.5%6.1%4.9%
Aug 202683.9%6.9%5.1%4.1%
Sep 202683.7%7.1%5.1%4.1%

How has the Boss and MXR comparison changed over the last 12 months?

  • Boss was ahead of MXR in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Boss’ estimated Share of Search among guitar pedal brands worldwide moved from 11.9% to 7.1%, and its estimated monthly branded searches moved from 38.3K to 31.2K.
  • Across the 12 months ending September 2026, MXR’s estimated Share of Search among guitar pedal brands worldwide moved from 4.6% to 4.1%, and its estimated monthly branded searches moved from 14.8K to 18.1K.

How did search popularity change for guitar pedal brands worldwide in September 2026?

  1. Estimated monthly branded searches for MXR worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

  2. Estimated monthly branded searches for Boss worldwide fell 18.5% over 12 measured months, from 38.3K to 31.2K in September 2026.

Other head-to-heads among guitar pedal brands

How each brand is measured

Brandwave collects information about searches that people make online using Boss’ and MXR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Boss

4 branded search terms

  • boss amp
  • boss guitar pedal
  • boss pedal
  • boss tuner

MXR

1 branded search term

  • mxr

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.