Brandwave

Garmin vs Trackman:Which is more popular?

In September 2026, Trackman had more branded searches than Garmin among golf launch monitor brands worldwide. Trackman had about 82,000 branded searches, while Garmin had 34,300. Trackman made up 26.9% of all golf launch monitor brand searches we track, and Garmin accounted for 11.3%. When we asked ChatGPT and Google AI Overviews about golf launch monitor brands, Garmin appeared in all five answers and Trackman in one. Garmin was mentioned before Trackman in every answer.

Among golf launch monitor brands worldwide in September 2026

Who do people search for more?

Trackman, about 2 searches for every 1 for Garmin

Trackman 82K searchesGarmin 34.3K searches

Who does AI mention more?

Garmin, mentioned in every answer we collected

Garmin in 5 of 5Trackman in 1 of 5

Who does AI recommend more?

Garmin, named ahead of Trackman in every answer

Garmin first in 5Trackman never first

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Top golf launch monitor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Garmin appeared in all five answers. Trackman was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Garmin was listed before Trackman in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rapsodo1st
  2. Garmin2nd
  3. FlightScope3rd
  4. Bushnell4th
  5. SkyTrak5th
  6. Foresight6th
  7. Square Golf7th
  8. Trackman8th
  9. Uneekor–
  10. Full Swing–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rapsodo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Garmin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FlightScope4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bushnell4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Foresight2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trackman1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SkyTrak1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Square Golf1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Uneekor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Full Swing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about golf launch monitor brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Garmin or Trackman more popular in search?

This chart shows how often people search Google for Garmin and Trackman by name. Each line represents a brand's share of searches for all ten golf launch monitor brands we track, month by month, from English-language searches worldwide.

Garmin and Trackman among golf launch monitor brands worldwide, by month

Share of searches by month for Trackman, Garmin. The figures are in the table below the chart.

View monthly share of searches table
MonthTrackmanRapsodoGarminSkyTrakForesightSquare GolfUneekorFlightScopeBushnellFull Swing
Oct 202527.1%19.3%14.2%11.1%6.4%7.1%4.4%7%2.2%1.2%
Nov 202523.9%19.8%15.4%9.8%6.6%8.4%5.5%6.8%2.7%1.1%
Dec 202526.7%19.6%14.2%9%6.2%6.3%5%6.3%2.9%3.8%
Jan 202631.2%17.7%12.2%8.7%6.9%7.6%4.9%6.4%2.7%1.6%
Feb 202632.7%19.1%10.1%9.1%7%6.7%4.8%6.1%3.1%1.3%
Mar 202626.6%19.9%10.5%8.2%10.4%5.3%9.5%5.5%2.8%1.2%
Apr 202629.8%20.6%11.5%6.9%12%4.9%3.8%5.6%3.6%1.4%
May 202631.7%22.3%13.2%7.9%5.4%5.1%3.8%5.2%4.1%1.3%
Jun 202624.7%26.5%14.9%9%5.5%5.1%4.2%5.2%3.8%1.2%
Jul 202626.9%23.6%13.3%9.8%5.7%5.2%3.9%5.7%4.1%1.8%
Aug 202626.6%22.3%12.6%9.2%5.4%6%7.2%6.1%3.2%1.5%
Sep 202626.9%26.4%11.3%9.4%5.5%5.4%5.3%5.1%3.2%1.5%

How has the Garmin and Trackman comparison changed over the last 12 months?

3 findings
  • Trackman was ahead of Garmin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Garmin’s share of searches among golf launch monitor brands worldwide moved from 14.2% to 11.3%, and its estimated monthly branded searches moved from 52.6K to 34.3K.
  • Across the 12 months ending September 2026, Trackman’s share of searches among golf launch monitor brands worldwide moved from 27.1% to 26.9%, and its estimated monthly branded searches moved from 100K to 82K.

How did search popularity change for golf launch monitor brands worldwide in September 2026?

2 changes
  1. In September 2026, Garmin lost share of searches among golf launch monitor brands worldwide, from 12.6% to 11.3%.

  2. Estimated monthly branded searches for Trackman worldwide fell 18.2% over 12 measured months, from 100K to 82K in September 2026.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Garmin’s and Trackman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Garmin

2 branded search terms

  • garmin approach r10
  • garmin r10

Trackman

4 branded search terms

  • trackman
  • trackman golf
  • trackman golf simulators
  • trackman launch monitor

How the Brand Demand Index is measured

Other head-to-heads among golf launch monitor brands

Creator with pink hair and a pink jacket

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