Brandwave

Speed Queen vs Whirlpool:Which is more popular?

In September 2026, Speed Queen had more branded searches than Whirlpool among gas dryer brands worldwide. Speed Queen had about 135,000 branded searches, while Whirlpool had 12,500. Speed Queen made up 19.7% of all gas dryer brand searches we track, and Whirlpool accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about gas dryer brands, Whirlpool appeared in four of the five answers and Speed Queen in two. Whirlpool was mentioned before Speed Queen in two out of three answers.

Among gas dryer brands worldwide in September 2026

Who do people search for more?

Speed Queen, about 11 searches for every 1 for Whirlpool

Speed Queen 135K searchesWhirlpool 12.5K searches

Who does AI mention more?

Whirlpool, mentioned in 4 of 5 answers, Speed Queen in 2

Whirlpool in 4 of 5Speed Queen in 2 of 5

Who does AI recommend more?

Whirlpool, named ahead of Speed Queen in 2 of 3 answers

Whirlpool first in 2Speed Queen first in 1

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Top gas dryer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Whirlpool was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Speed Queen was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Whirlpool was listed before Speed Queen in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LG1st
  2. Whirlpool2nd
  3. Speed Queen3rd
  4. Samsung4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Whirlpool4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Speed Queen2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about gas dryer brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Speed Queen or Whirlpool more popular in search?

This chart shows how often people search Google for Speed Queen and Whirlpool by name. Each line represents a brand's share of searches for all four gas dryer brands we track, month by month, from English-language searches worldwide.

Speed Queen and Whirlpool among gas dryer brands worldwide, by month

Share of searches by month for Speed Queen, Whirlpool. The figures are in the table below the chart.

View monthly share of searches table
MonthLGSamsungSpeed QueenWhirlpool
Oct 202561.1%19.5%17.5%1.9%
Nov 202554.4%25.4%18.6%1.7%
Dec 202556.7%21.9%19.6%1.7%
Jan 202658.3%18.6%20.4%2.8%
Feb 202659.4%22.1%17%1.5%
Mar 202664%19.6%15.1%1.3%
Apr 202654.5%21%23.1%1.4%
May 202656.8%21.9%19.7%1.6%
Jun 202656.8%21.9%19.7%1.6%
Jul 202654.7%24.6%18.9%1.8%
Aug 202657.2%21.3%20%1.5%
Sep 202656.4%22%19.7%1.8%

How has the Speed Queen and Whirlpool comparison changed over the last 12 months?

3 findings
  • Speed Queen was ahead of Whirlpool in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Speed Queen’s share of searches among gas dryer brands worldwide moved from 17.5% to 19.7%, and its estimated monthly branded searches held steady at 135K.
  • Across the 12 months ending September 2026, Whirlpool’s share of searches among gas dryer brands worldwide moved from 1.9% to 1.8%, and its estimated monthly branded searches moved from 14.7K to 12.5K.

How did search popularity change for gas dryer brands worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Whirlpool worldwide fell 15% over 12 measured months, from 14.7K to 12.5K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Speed Queen’s and Whirlpool’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Speed Queen

1 branded search term

  • speed queen

Whirlpool

2 branded search terms

  • washing machine whirlpool
  • whirlpool gas dryer

How the Brand Demand Index is measured

Other head-to-heads among gas dryer brands

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