Brandwave

Garment Bag brands:Which are searched most?

In September 2026, Louis Vuitton was the most searched among garment Bag brands worldwide, with an estimated 8.7M branded searches and 74% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Louis Vuitton74%
  2. Gucci23.3%
  3. Away1.8%
  4. Monos0.88%

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Share of SearchLeaderboard

Compare the garment bag brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among garment Bag brands worldwide, by month

Share of Search by month for Louis Vuitton, Gucci. The figures are in the table below the chart.

View monthly share of search table
MonthLouis VuittonGucciAwayMonos
Oct 202570.9%26.4%1.7%0.93%
Nov 202572.9%23%2.8%1.3%
Dec 202573.9%23.4%1.9%0.91%
Jan 202674.7%22.8%1.5%1.1%
Feb 202674.4%22.7%1.7%1.2%
Mar 202670.6%26.3%2%1.1%
Apr 202670.6%26.3%2%1%
May 202670.3%26.2%2.4%1.1%
Jun 202673.6%23.2%2.2%0.98%
Jul 202673.6%23.2%2.2%0.92%
Aug 202673.9%23.3%1.9%0.95%
Sep 202674%23.3%1.8%0.88%

This month’s ranking, September 2026

  1. Held 1st. 8.7M estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Gucci

    23.3%

    Held 2nd. 2.7M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Away

    1.8%

    Held 3rd. 216K estimated branded searches, -3.3% vs prior month. Share -0.1 points.

  4. 4.Monos

    0.88%

    Held 4th. 104K estimated branded searches, -7.4% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among garment Bag brands worldwide?

In September 2026, Louis Vuitton was the most searched among garment Bag brands worldwide, with an estimated 8.7M branded searches and 74% estimated Share of Search within this set. Gucci is in 2nd place, 50.7 percentage points behind at 23.3% Share of Search.

Global garment Bag brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Louis Vuitton70.9% → 74%74.7%Jan 202670.3%May 20261st
Gucci26.4% → 23.3%26.4%Oct 202522.7%Feb 20262nd
Away1.7% → 1.8%2.8%Nov 20251.5%Jan 20263rd
Monos0.93% → 0.88%1.3%Nov 20250.88%Sep 20264th

Each finding as a sentence

  • Across the 12 months ending September 2026, Louis Vuitton’s estimated Share of Search among garment Bag brands worldwide increased from 70.9% to 74%.
  • Across the 12 months ending September 2026, Gucci’s estimated Share of Search among garment Bag brands worldwide decreased from 26.4% to 23.3%.
  • Across the 12 months ending September 2026, Louis Vuitton’s estimated Share of Search among garment Bag brands worldwide peaked at 74.7% in January 2026 and was lowest at 70.3% in May 2026.
  • Across the 12 months ending September 2026, Gucci’s estimated Share of Search among garment Bag brands worldwide peaked at 26.4% in October 2025 and was lowest at 22.7% in February 2026.
  • Across the 12 months ending September 2026, Away’s estimated Share of Search among garment Bag brands worldwide peaked at 2.8% in November 2025 and was lowest at 1.5% in January 2026.
  • Across the 12 months ending September 2026, Away and Monos held steady: their estimated Share of Search among garment Bag brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for garment Bag brands worldwide in September 2026?

  1. Estimated monthly branded searches for Gucci worldwide fell 18.2% over 12 measured months, from 3.4M to 2.7M in September 2026.

  2. Estimated monthly branded searches for Monos worldwide fell 11.6% over 12 measured months, from 118K to 104K in September 2026.

How the Brand Demand Index is measured

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