Brandwave

Dyson vs Honeywell:Which is searched more?

In September 2026, Dyson had more branded searches than Honeywell among floor fan brands worldwide. Dyson was estimated to have 5M branded searches compared to Honeywell’s 450K, and held a 90.7% Share of Search versus Honeywell’s 8.2%. These are worldwide searches for English-language branded terms.

Share of Search among floor fan brands worldwide in September 2026Which is more popular in search, Dyson or Honeywell?
Dyson90.7%5M searches
vs
Honeywell8.2%450K searches

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Which is more popular in search, Dyson or Honeywell?

Compare the floor fan brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dyson and Honeywell among floor fan brands worldwide, by month

Share of Search by month for Dyson, Honeywell. The figures are in the table below the chart.

View monthly share of search table
MonthDysonHoneywellHunter
Oct 202589.1%9.8%1.1%
Nov 202592.6%6.8%0.61%
Dec 202592.5%6.8%0.75%
Jan 202689.1%9.8%1.1%
Feb 202688.9%9.8%1.3%
Mar 202686.8%11.7%1.6%
Apr 202688.6%9.8%1.6%
May 202688.9%9.8%1.3%
Jun 202687%11.7%1.3%
Jul 202686.8%11.7%1.6%
Aug 202688.9%9.8%1.3%
Sep 202690.7%8.2%1.1%

How has the Dyson and Honeywell comparison changed over the last 12 months?

  • Dyson was ahead of Honeywell in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dyson’s estimated Share of Search among floor fan brands worldwide moved from 89.1% to 90.7%, and its estimated monthly branded searches held steady at 5M.
  • Across the 12 months ending September 2026, Honeywell’s estimated Share of Search among floor fan brands worldwide moved from 9.8% to 8.2%, and its estimated monthly branded searches moved from 550K to 450K.

How did search popularity change for floor fan brands worldwide in September 2026?

  1. In September 2026, Dyson gained estimated Share of Search among floor fan brands worldwide, from 88.9% to 90.7%.

  2. In September 2026, Honeywell lost estimated Share of Search among floor fan brands worldwide, from 9.8% to 8.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Dyson’s and Honeywell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dyson

1 branded search term

  • dyson

Honeywell

1 branded search term

  • honeywell

How the Brand Demand Index is measured

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