Brandwave

SanDisk vs Seagate:Which is more popular by branded search?

In August 2026, SanDisk had more branded searches than Seagate among external SSD brands worldwide. SanDisk was estimated to have 673K branded searches compared to Seagate’s 201K, and held a 45.7% Share of Search versus Seagate’s 13.6%. These are worldwide searches for English-language branded terms.

Share of Search among external SSD brands worldwide in August 2026Which is more popular in search, SanDisk or Seagate?
SanDisk45.7%673K searches
vs
Seagate13.6%201K searches

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Which is more popular in search, SanDisk or Seagate?

Compare the portable storage brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

SanDisk and Seagate among external SSD brands worldwide, by month

Share of Search by month for SanDisk, Seagate. The figures are in the table below the chart.

View monthly share of search table
MonthSanDiskSamsungSeagateWestern DigitalCrucial
Oct 202530.7%37.7%16.8%13.8%1%
Nov 202536.6%35%13.4%13.4%1.5%
Dec 202529.9%32.2%13.4%13.4%11%
Jan 202644.7%26.4%13.4%13.4%2.2%
Feb 202640.5%27.7%12.1%18.1%1.6%
Mar 202638.3%32.1%14%14%1.5%
Apr 202644.1%28.2%13.2%13.2%1.2%
May 202653%22.6%12.9%10.6%0.78%
Jun 202648%25.1%14.3%11.8%0.86%
Jul 202648.2%26.9%14.4%9.7%0.87%
Aug 202645.7%28.6%13.6%11.2%0.82%
Sep 2026—————

How has the SanDisk and Seagate comparison changed over the last 12 months?

  • SanDisk was ahead of Seagate in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, SanDisk’s estimated Share of Search among external SSD brands worldwide moved from 30.7% to 45.7%, and its estimated monthly branded searches moved from 368K to 673K.
  • Across the 11 months ending August 2026, Seagate’s estimated Share of Search among external SSD brands worldwide moved from 16.8% to 13.6%, and its estimated monthly branded searches held steady at 201K.

How did search popularity change for external SSD brands worldwide in August 2026?

  1. In August 2026, SanDisk lost estimated Share of Search among external SSD brands worldwide, from 48.2% to 45.7%.

  2. In August 2026, Seagate lost estimated Share of Search among external SSD brands worldwide, from 14.4% to 13.6%.

How each brand is measured

Brandwave collects information about searches that people make online using SanDisk’s and Seagate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

SanDisk

1 branded search term

  • sandisk

Seagate

1 branded search term

  • seagate

How the Brand Demand Index is measured

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