Brandwave

Keychron vs Logitech:Which is more popular?

In September 2026, Logitech had more branded searches than Keychron among ergonomic keyboard brands worldwide. Logitech had about 1.5 million branded searches, while Keychron had 301,000. Logitech made up 79.5% of all ergonomic keyboard brand searches we track, and Keychron accounted for 15.9%. When we asked ChatGPT and Google AI Overviews about ergonomic keyboard brands, Logitech appeared in all five answers and Keychron in four. Logitech was mentioned before Keychron in four out of five answers.

Among ergonomic keyboard brands worldwide in September 2026

Who do people search for more?

Logitech, about 5 searches for every 1 for Keychron

Logitech 1.5M searchesKeychron 301K searches

Who does AI mention more?

Logitech, mentioned in every answer we collected

Logitech in 5 of 5Keychron in 4 of 5

Who does AI recommend more?

Logitech, named ahead of Keychron in 4 of 5 answers

Logitech first in 4Keychron first in 1

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Top ergonomic keyboard brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Logitech appeared in all five answers. Keychron was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Logitech was listed before Keychron in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Logitech1st
  2. Kinesis2nd
  3. Keychron3rd
  4. ZSA4th
  5. Ergodox–
  6. Perixx–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Logitech5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Kinesis5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Keychron4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ZSA2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ergodox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Perixx0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ergonomic keyboard brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Keychron or Logitech more popular in search?

This chart shows how often people search Google for Keychron and Logitech by name. Each line represents a brand's share of searches for all six ergonomic keyboard brands we track, month by month, from English-language searches worldwide.

Keychron and Logitech among ergonomic keyboard brands worldwide, by month

Share of searches by month for Logitech, Keychron. The figures are in the table below the chart.

View monthly share of searches table
MonthLogitechKeychronKinesisZSAErgodoxPerixx
Oct 202581.6%13.4%3.7%0.66%0.44%0.17%
Nov 202579.7%16%3.1%0.64%0.43%0.17%
Dec 202579.8%16%3%0.65%0.39%0.17%
Jan 202679.4%16%3.6%0.56%0.39%0.17%
Feb 202679.1%15.9%3.6%0.78%0.42%0.2%
Mar 202676.4%18.7%3.5%0.75%0.41%0.2%
Apr 202679.3%15.9%3.5%0.63%0.34%0.2%
May 202679.4%15.9%3.5%0.73%0.34%0.16%
Jun 202679.9%16%2.9%0.64%0.35%0.17%
Jul 202658.1%14.3%26.6%0.61%0.31%0.12%
Aug 202676.6%18.8%3.4%0.72%0.33%0.16%
Sep 202679.5%15.9%3.5%0.64%0.28%0.17%

How has the Keychron and Logitech comparison changed over the last 12 months?

3 findings
  • Logitech was ahead of Keychron in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Keychron’s share of searches among ergonomic keyboard brands worldwide moved from 13.4% to 15.9%, and its estimated monthly branded searches held steady at 301K.
  • Across the 12 months ending September 2026, Logitech’s share of searches among ergonomic keyboard brands worldwide moved from 81.6% to 79.5%, and its estimated monthly branded searches moved from 1.8M to 1.5M.

How did search popularity change for ergonomic keyboard brands worldwide in September 2026?

2 changes

  1. In September 2026, Logitech gained share of searches among ergonomic keyboard brands worldwide, from 76.6% to 79.5%.

  2. In September 2026, Keychron lost share of searches among ergonomic keyboard brands worldwide, from 18.8% to 15.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Keychron’s and Logitech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Keychron

1 branded search term

  • keychron

Logitech

1 branded search term

  • logitech

How the Brand Demand Index is measured

Other head-to-heads among ergonomic keyboard brands

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