Brandwave

Postmark vs Resend:Which is more popular by branded search?

In August 2026, Postmark had more branded searches than Resend among email API platforms worldwide. Postmark was estimated to have 77.3K branded searches compared to Resend’s 56.3K, and held a 16.9% Share of Search versus Resend’s 12.3%. These are worldwide searches for English-language branded terms.

Share of Search among email API platforms worldwide in August 2026Which is more popular in search, Postmark or Resend?
Postmark16.9%77.3K searches
vs
Resend12.3%56.3K searches

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Which is more popular in search, Postmark or Resend?

Compare the APIs used to send transactional email. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Postmark and Resend among email API platforms worldwide, by month

Share of Search by month for Postmark, Resend. The figures are in the table below the chart.

View monthly share of search table
MonthTwilio SendGridPostmarkMailgunResendAmazon SES
Oct 202558.1%11.9%20.6%3.3%6.2%
Nov 202552.9%13.2%22.9%4.1%6.9%
Dec 202553.3%16.1%19%4.6%6.9%
Jan 202649.6%15.2%21.5%5.8%7.9%
Feb 202649.3%15%21.4%6.5%7.9%
Mar 202653.1%13.2%18.8%8%6.9%
Apr 202648.2%14.6%20.8%8.8%7.6%
May 202650.6%15.3%18%9.5%6.6%
Jun 202650.4%15.2%18%9.9%6.6%
Jul 202643.6%16%18.9%13%8.5%
Aug 202645.7%16.9%16.2%12.3%8.9%
Sep 2026—————

How has the Postmark and Resend comparison changed over the last 12 months?

  • Postmark was ahead of Resend in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Postmark’s estimated Share of Search among email API platforms worldwide moved from 11.9% to 16.9%, and its estimated monthly branded searches moved from 63.5K to 77.3K.
  • Across the 11 months ending August 2026, Resend’s estimated Share of Search among email API platforms worldwide moved from 3.3% to 12.3%, and its estimated monthly branded searches moved from 17.8K to 56.3K.

How did search popularity change for email API platforms worldwide in August 2026?

  1. In August 2026, Postmark overtook Mailgun to rank 2nd among email API platforms worldwide, at 16.9%.

  2. In August 2026, Resend lost estimated Share of Search among email API platforms worldwide, from 13% to 12.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Postmark’s and Resend’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Postmark

3 branded search terms

  • postmark
  • postmark email
  • postmarkapp

Resend

5 branded search terms

  • resend api
  • resend email
  • resend email api
  • resend transactional email
  • resend.com

How the Brand Demand Index is measured

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