Brandwave

Thumbtack vs Yelp:Which is searched more?

In September 2026, Yelp had more branded searches than Thumbtack among electricians worldwide. Yelp was estimated to have 2.2M branded searches compared to Thumbtack’s 368K, and held a 4.6% Share of Search versus Thumbtack’s 0.75%. These are worldwide searches for English-language branded terms.

Share of Search among electricians worldwide in September 2026Which is more popular in search, Thumbtack or Yelp?
Thumbtack0.75%368K searches
vs
Yelp4.6%2.2M searches

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Which is more popular in search, Thumbtack or Yelp?

Compare the electrician people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Thumbtack and Yelp among electricians worldwide, by month

Share of Search by month for Yelp, Thumbtack. The figures are in the table below the chart.

View monthly share of search table
MonthIndeedBMWYelpThumbtackQualified
Oct 202574.2%22.1%3%0.73%<0.01%
Nov 202577.2%19%3.1%0.76%<0.01%
Dec 202574%22.3%3%0.73%<0.01%
Jan 202674.2%22.1%3%0.73%<0.01%
Feb 202677.3%19%3.1%0.63%<0.01%
Mar 202673.7%22%3.6%0.73%<0.01%
Apr 202676.6%18.8%3.8%0.76%<0.01%
May 202676%18.7%4.6%0.75%<0.01%
Jun 202677.2%19%3.1%0.76%<0.01%
Jul 202677.2%19%3.1%0.76%<0.01%
Aug 202677.2%19%3.1%0.76%<0.01%
Sep 202676%18.7%4.6%0.75%<0.01%

How has the Thumbtack and Yelp comparison changed over the last 12 months?

  • Yelp was ahead of Thumbtack in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Thumbtack’s estimated Share of Search among electricians worldwide moved from 0.73% to 0.75%, and its estimated monthly branded searches held steady at 368K.
  • Across the 12 months ending September 2026, Yelp’s estimated Share of Search among electricians worldwide moved from 3% to 4.6%, and its estimated monthly branded searches moved from 1.5M to 2.2M.

How did search popularity change for electricians worldwide in September 2026?

  1. In September 2026, Yelp gained estimated Share of Search among electricians worldwide, from 3.1% to 4.6%.

Other head-to-heads among electricians

How each brand is measured

Brandwave collects information about searches that people make online using Thumbtack’s and Yelp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Thumbtack

1 branded search term

  • thumbtack

Yelp

1 branded search term

  • yelp

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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