Cube vs Giant:Which is searched more?
In September 2026, Cube had more branded searches than Giant among electric bike brands worldwide. Cube had about 201,000 branded searches, while Giant had 135,000. Cube made up 15.2% of all electric bike brand searches we track, and Giant accounted for 10.2%. These are worldwide searches for English-language branded terms.
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Is Cube or Giant more popular in search?
Compare brands that offer electric bicycles. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Cube, Giant. The figures are in the table below the chart.
View monthly share of searches table
| Month | Trek | Cube | Lectric | Aventon | Giant | VanMoof | Rad Power Bikes | Specialized | Gazelle Bikes | Ride1Up | Cowboy Bikes | EVELO |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 23.3% | 10.5% | 19.3% | 11.8% | 12.8% | 4.7% | 6.6% | 3.8% | 3% | 2.3% | 1.5% | 0.34% |
| Nov 2025 | 21.6% | 9.7% | 22.7% | 9.9% | 11.9% | 5.3% | 8.8% | 2.9% | 2.8% | 2.5% | 1.5% | 0.3% |
| Dec 2025 | 23.7% | 8.7% | 19.6% | 13.6% | 13% | 3.9% | 8.6% | 2.6% | 2.1% | 2.4% | 1.4% | 0.32% |
| Jan 2026 | 24.3% | 10.9% | 19.8% | 10.3% | 13.3% | 4.9% | 6.8% | 2.7% | 2.6% | 2.6% | 1.4% | 0.38% |
| Feb 2026 | 22.8% | 10.2% | 23.8% | 10.7% | 12.5% | 4.6% | 6.2% | 2.5% | 2.8% | 2.1% | 1.4% | 0.3% |
| Mar 2026 | 20% | 9% | 31.9% | 11.6% | 9% | 4% | 5.5% | 2.7% | 3% | 2% | 1.2% | 0.23% |
| Apr 2026 | 19.9% | 10.9% | 21.8% | 16% | 10.9% | 4% | 6% | 3.3% | 3.5% | 2.4% | 1.2% | 0.25% |
| May 2026 | 22.9% | 10.2% | 25% | 11.8% | 10.2% | 3.8% | 5.7% | 3.1% | 3.3% | 2.7% | 1% | 0.22% |
| Jun 2026 | 22% | 9.9% | 26.4% | 12.4% | 9.9% | 3.6% | 5.4% | 3% | 3.3% | 2.7% | 1.1% | 0.25% |
| Jul 2026 | 24.7% | 11.1% | 16.5% | 14.6% | 11.1% | 4.1% | 6.7% | 3.3% | 3.7% | 2.7% | 1.3% | 0.25% |
| Aug 2026 | 28% | 15.3% | 15.2% | 11.8% | 10.3% | 4.6% | 4.4% | 3.1% | 3.4% | 2.6% | 1.2% | 0.26% |
| Sep 2026 | 27.8% | 15.2% | 14.3% | 11.4% | 10.2% | 5.6% | 4.3% | 3.7% | 3.4% | 2.4% | 1.3% | 0.28% |
How has the Cube and Giant comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Cube took it in August 2026.
- Across the 12 months ending September 2026, Cube’s share of searches among electric bike brands worldwide moved from 10.5% to 15.2%, and its estimated monthly branded searches moved from 135K to 201K.
- Across the 12 months ending September 2026, Giant’s share of searches among electric bike brands worldwide moved from 12.8% to 10.2%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for electric bike brands worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Cube’s and Giant’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among electric bike brands

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