Appstle vs Skio:Which is searched more?
In September 2026, Skio had more branded searches than Appstle among ecommerce subscription apps worldwide. Skio was estimated to have 12.5K branded searches compared to Appstle’s 1.4K, and held a 69.6% Share of Search versus Appstle’s 7.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Appstle or Skio?
Compare the ecommerce subscription apps teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Skio, Appstle. The figures are in the table below the chart.
View monthly share of search table
| Month | Skio | Loop Subscriptions | Appstle | Recharge |
|---|---|---|---|---|
| Oct 2025 | 73% | 11.5% | 7.9% | 7.6% |
| Nov 2025 | 72.5% | 14.5% | 6.4% | 6.6% |
| Dec 2025 | 78.3% | 10.2% | 5.7% | 5.8% |
| Jan 2026 | 74.9% | 12.1% | 6.6% | 6.4% |
| Feb 2026 | 75.2% | 12.1% | 6.6% | 6.1% |
| Mar 2026 | 74.4% | 12.1% | 7.1% | 6.4% |
| Apr 2026 | 75.2% | 12.1% | 6.6% | 6.1% |
| May 2026 | 77.4% | 12.4% | 5.7% | 4.5% |
| Jun 2026 | 69.6% | 16.7% | 7.6% | 6.1% |
| Jul 2026 | 70.3% | 16.9% | 7.1% | 5.7% |
| Aug 2026 | 74.1% | 14.6% | 6.2% | 5.1% |
| Sep 2026 | 69.6% | 16.7% | 7.6% | 6.2% |
How has the Appstle and Skio comparison changed over the last 12 months?
3 findings
- Skio was ahead of Appstle in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Appstle’s estimated Share of Search among ecommerce subscription apps worldwide moved from 7.9% to 7.6%, and its estimated monthly branded searches held steady at 1.4K.
- Across the 12 months ending September 2026, Skio’s estimated Share of Search among ecommerce subscription apps worldwide moved from 73% to 69.6%, and its estimated monthly branded searches moved from 12.6K to 12.5K.
How did search popularity change for ecommerce subscription apps worldwide in September 2026?
2 changes
In September 2026, Appstle gained estimated Share of Search among ecommerce subscription apps worldwide, from 6.2% to 7.6%.
In September 2026, Skio lost estimated Share of Search among ecommerce subscription apps worldwide, from 74.1% to 69.6%.
Other head-to-heads among ecommerce subscription apps
How each brand is measured
Brandwave collects information about searches that people make online using Appstle’s and Skio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.