Ecommerce personalization platforms:Which are most popular?
In September 2026, Algolia was the most searched ecommerce personalization platform worldwide, accounting for 56.1% of all searches among the nine platforms we track. When we checked with ChatGPT and Google AI Overviews, Bloomreach showed up in every answer. Bloomreach was recommended most often, coming first in three out of five responses.
AlgoliaShare of searches 56.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
BloomreachShare of searches 25.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
NostoShare of searches 9.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Dynamic YieldShare of searches 6.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
RecombeeShare of searches 1.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Follow ecommerce personalization platforms and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top ecommerce personalization platforms in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Bloomreach appeared every time. Bloomreach was recommended most often, coming first in three out of five answers. Nosto was second, and Dynamic Yield was third. Recombee, which ranked fifth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Bloomreach1st
- Nosto2nd
- Dynamic Yield3rd
Insider4th
Rebuy5th- Algolia6th
- Recombee–
Clerk.io–
LimeSpot–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Bloomreach5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Nosto4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Dynamic Yield4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Insider3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Algolia2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Rebuy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Recombee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Clerk.io0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- LimeSpot0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ecommerce personalization platforms
5 answers
Asked ChatGPT
“Which ecommerce personalization platform should I use?”
Asked ChatGPT
“What are the best ecommerce personalization platforms?”
Asked ChatGPT
“What's the best ecommerce personalization platform for personalised shopping?”
Searched Google, AI Overview
“ecommerce personalization platform”
Searched Google, AI Overview
“best personalization software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which ecommerce personalization platforms do people search for most?
This chart shows how often people search Google for each ecommerce personalization platform by name. Each line represents a brand's share of searches for all nine ecommerce personalization platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Algolia, Bloomreach, Nosto, Dynamic Yield. The figures are in the table below the chart.
View monthly share of searches table
| Month | Algolia | Bloomreach | Nosto | Dynamic Yield | Recombee | Rebuy | Clerk.io | LimeSpot | Insider |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 57.9% | 21.2% | 7.9% | 7.8% | 2.2% | 1% | 0.84% | 0.64% | 0.46% |
| Nov 2025 | 60.9% | 18.2% | 8.3% | 8.2% | 2% | 0.73% | 0.73% | 0.54% | 0.48% |
| Dec 2025 | 60.5% | 18.1% | 10% | 6.6% | 1.9% | 0.72% | 0.88% | 0.66% | 0.58% |
| Jan 2026 | 59.2% | 21.6% | 8.1% | 6.5% | 1.9% | 0.86% | 0.86% | 0.53% | 0.47% |
| Feb 2026 | 54.6% | 24.4% | 9% | 7.3% | 1.8% | 0.97% | 0.97% | 0.58% | 0.43% |
| Mar 2026 | 57.3% | 21% | 7.8% | 9.4% | 1.9% | 0.83% | 0.83% | 0.53% | 0.45% |
| Apr 2026 | 59.3% | 21.7% | 8% | 6.5% | 1.9% | 0.71% | 0.86% | 0.53% | 0.38% |
| May 2026 | 57.4% | 21% | 9.5% | 7.7% | 1.8% | 0.84% | 0.84% | 0.6% | 0.3% |
| Jun 2026 | 57.6% | 21.1% | 9.5% | 7.7% | 1.4% | 0.84% | 0.84% | 0.6% | 0.37% |
| Jul 2026 | 58.8% | 21.5% | 9.7% | 6.4% | 1.5% | 0.7% | 0.7% | 0.41% | 0.3% |
| Aug 2026 | 58.8% | 21.5% | 9.7% | 6.4% | 1.5% | 0.7% | 0.7% | 0.49% | 0.25% |
| Sep 2026 | 56.1% | 25.1% | 9.2% | 6.1% | 1.4% | 0.82% | 0.66% | 0.37% | 0.24% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.1% | 40.5K | 0% | -2.7 points | |
| 2, held 2nd | 25.1% | 18.1K | +22.3% | +3.6 points | |
| 3, held 3rd | 9.2% | 6.7K | -0.3% | -0.5 points | |
| 4, held 4th | 6.1% | 4.4K | 0% | -0.3 points | |
| 5, held 5th | 1.4% | 1K | 0% | -0.1 points | |
| 6, moved from 7th to 6th | 0.82% | 590 | +22.9% | +0.1 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 0.66% | 480 | 0% | 0 pointsmoved from 6th to 7th | |
| 8, held 8th | 0.37% | 270 | -20.6% | -0.1 points | |
| 9, held 9th | 0.24% | 170 | 0% | 0 points |
1.
Algolia56.1%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -2.7 points.
25.1%
Held 2nd. 18.1K estimated branded searches, +22.3% vs prior month. Share +3.6 points.
3.
Nosto9.2%
Held 3rd. 6.7K estimated branded searches, -0.3% vs prior month. Share -0.5 points.
6.1%
Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share -0.3 points.
5.
Recombee1.4%
Held 5th. 1K estimated branded searches, 0% vs prior month. Share -0.1 points.
6.
Rebuy0.82%
Moved from 7th to 6th. 590 estimated branded searches, +22.9% vs prior month. Share +0.1 points.
7.
Clerk.io0.66%
Moved from 6th to 7th. 480 estimated branded searches, 0% vs prior month. Share 0 points.
8.
LimeSpot0.37%
Held 8th. 270 estimated branded searches, -20.6% vs prior month. Share -0.1 points.
9.
Insider0.24%
Held 9th. 170 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among ecommerce personalization platforms worldwide?
9 brands
In September 2026, Algolia was the most searched among ecommerce personalization platforms worldwide, with an estimated 40.5K branded searches, 56.1% of all searches for the nine we track. Bloomreach is in 2nd place, 31 percentage points behind at 25.1%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Algolia | 57.9% → 56.1% | 60.9%Nov 2025 | 54.6%Feb 2026 | 1st |
| Bloomreach | 21.2% → 25.1% | 25.1%Sep 2026 | 18.1%Dec 2025 | 2nd |
| Nosto | 7.9% → 9.2% | 10%Dec 2025 | 7.8%Mar 2026 | 3rd |
| Dynamic Yield | 7.8% → 6.1% | 9.4%Mar 2026 | 6.1%Sep 2026 | 4th |
| Recombee | 2.2% → 1.4% | 2.2%Oct 2025 | 1.4%Sep 2026 | 5th |
| Rebuy | 1% → 0.82% | 1%Oct 2025 | 0.7%Aug 2026 | 6th |
| Clerk.io | 0.84% → 0.66% | 0.97%Feb 2026 | 0.66%Sep 2026 | 7th |
| LimeSpot | 0.64% → 0.37% | 0.66%Dec 2025 | 0.37%Sep 2026 | 8th |
| Insider | 0.46% → 0.24% | 0.58%Dec 2025 | 0.24%Sep 2026 | 9th |
Each finding as a sentence
- Across the 12 months ending September 2026, Algolia’s share of searches among ecommerce personalization platforms worldwide decreased from 57.9% to 56.1%.
- Across the 12 months ending September 2026, Bloomreach’s share of searches among ecommerce personalization platforms worldwide increased from 21.2% to 25.1%.
- Across the 12 months ending September 2026, Nosto’s share of searches among ecommerce personalization platforms worldwide increased from 7.9% to 9.2%.
- Across the 12 months ending September 2026, Dynamic Yield’s share of searches among ecommerce personalization platforms worldwide decreased from 7.8% to 6.1%.
- Across the 12 months ending September 2026, Recombee’s share of searches among ecommerce personalization platforms worldwide decreased from 2.2% to 1.4%.
- Across the 12 months ending September 2026, Algolia’s share of searches among ecommerce personalization platforms worldwide peaked at 60.9% in November 2025 and was lowest at 54.6% in February 2026.
- Across the 12 months ending September 2026, Bloomreach’s share of searches among ecommerce personalization platforms worldwide peaked at 25.1% in September 2026 and was lowest at 18.1% in December 2025.
- Across the 12 months ending September 2026, Nosto’s share of searches among ecommerce personalization platforms worldwide peaked at 10% in December 2025 and was lowest at 7.8% in March 2026.
- Across the 12 months ending September 2026, Dynamic Yield’s share of searches among ecommerce personalization platforms worldwide peaked at 9.4% in March 2026 and was lowest at 6.1% in September 2026.
- Across the 12 months ending September 2026, Rebuy, Clerk.io, LimeSpot and Insider held steady: their share of searches among ecommerce personalization platforms worldwide each moved less than 0.5 percentage points.
How did search popularity change for ecommerce personalization platforms worldwide in September 2026?
8 changes
In September 2026, Bloomreach gained share of searches among ecommerce personalization platforms worldwide, from 21.5% to 25.1%.
In September 2026, Algolia lost share of searches among ecommerce personalization platforms worldwide, from 58.8% to 56.1%.
Dynamic Yield’s share of searches among ecommerce personalization platforms worldwide has lost ground for 3 months in a row, from 7.7% to 6.1% in September 2026.
In September 2026, Rebuy rose from 7th to 6th among ecommerce personalization platforms worldwide.
In September 2026, Clerk.io fell from 6th to 7th among ecommerce personalization platforms worldwide.
Estimated monthly branded searches for Insider worldwide fell 56.4% over 12 measured months, from 390 to 170 in September 2026.
Estimated monthly branded searches for LimeSpot worldwide fell 50.9% over 12 measured months, from 550 to 270 in September 2026.
Estimated monthly branded searches for Recombee worldwide fell 47.4% over 12 measured months, from 1.9K to 1K in September 2026.
Compare popularity between leading brands
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.