Brandwave

Bluehost vs Namecheap:Which is more popular?

In September 2026, Namecheap had more branded searches than Bluehost among domain and hosting providers worldwide. Namecheap had about 1.2 million branded searches, while Bluehost had 201,000. Namecheap made up 12.3% of all domain and hosting provider searches we track, and Bluehost accounted for 2%. When we asked ChatGPT and Google AI Overviews about domain and hosting providers, Bluehost and Namecheap each appeared in two of the five answers. Bluehost was mentioned before Namecheap in two out of three answers that named either.

Among domain and hosting providers worldwide in September 2026

Who do people search for more?

Namecheap, about 6 searches for every 1 for Bluehost

Namecheap 1.2M searchesBluehost 201K searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Bluehost in 2 of 5Namecheap in 2 of 5

Who does AI recommend more?

Bluehost, named ahead of Namecheap in 2 of 3 answers

Bluehost first in 2Namecheap first in 1

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Top domain and hosting providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bluehost was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Namecheap was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Bluehost was listed before Namecheap in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hostinger1st
  2. Porkbun2nd
  3. Bluehost3rd
  4. Namecheap4th
  5. SiteGround5th
  6. DreamHost6th
  7. GoDaddy–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hostinger5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Porkbun3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SiteGround3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Namecheap2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bluehost2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DreamHost2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GoDaddy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about domain and hosting providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Bluehost or Namecheap more popular in search?

This chart shows how often people search Google for Bluehost and Namecheap by name. Each line represents a brand's share of searches for all seven domain and hosting providers we track, month by month, from English-language searches worldwide.

Bluehost and Namecheap among domain and hosting providers worldwide, by month

Share of searches by month for Namecheap, Bluehost. The figures are in the table below the chart.

View monthly share of searches table
MonthGoDaddyHostingerNamecheapPorkbunSiteGroundBluehostDreamHost
Oct 202539.7%42.4%10.9%1.5%2.7%2.2%0.8%
Nov 202539.3%42.6%10.9%1.5%2.7%2.2%0.81%
Dec 202539.4%42.7%10.9%1.5%2.7%2.2%0.66%
Jan 202640.1%41.9%11.3%1.5%2.8%1.9%0.56%
Feb 202638.5%40.7%13.1%1.8%3.2%2.2%0.65%
Mar 202639.9%41.8%11.2%1.9%2.8%1.9%0.56%
Apr 202634.6%43.4%14.6%2%2.9%2%0.59%
May 202635.7%44.9%12.3%2%2.5%2%0.61%
Jun 202638.8%40.6%13.3%2.2%2.7%1.8%0.66%
Jul 202638.5%40.7%13.4%2.2%2.7%1.8%0.66%
Aug 202636.9%39.3%15.9%2.6%2.6%2.1%0.64%
Sep 202642.6%37.5%12.3%2.5%2.5%2%0.61%

How has the Bluehost and Namecheap comparison changed over the last 12 months?

3 findings

How did search popularity change for domain and hosting providers worldwide in September 2026?

1 change
  1. In September 2026, Namecheap lost share of searches among domain and hosting providers worldwide, from 15.9% to 12.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bluehost’s and Namecheap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bluehost

1 branded search term

  • bluehost

Namecheap

1 branded search term

  • namecheap

How the Brand Demand Index is measured

Other head-to-heads among domain and hosting providers

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