Brandwave

Data virtualisation platforms:Which brands are most popular in search?

In August 2026, Starburst was the most searched among data virtualisation platforms worldwide, with an estimated 135K branded searches and 64% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Starburst64%
  2. Trino23.5%
  3. Denodo7%
  4. Dremio3.8%
  5. AtScale1.7%

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Share of SearchLeaderboard

Compare the platforms that query data where it lives. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among data virtualisation platforms worldwide, by month

Share of Search by month for Starburst, Trino, Denodo, Dremio. The figures are in the table below the chart.

View monthly share of search table
MonthStarburstTrinoDenodoDremioAtScale
Oct 202560.3%27%6.6%4.4%1.6%
Nov 202560.8%27.3%6.7%3.6%1.6%
Dec 202560.8%27.3%6.7%3.6%1.6%
Jan 202659.2%26.5%7.9%4.3%1.9%
Feb 202660.1%26.9%6.6%4.4%2%
Mar 202659%26.4%7.9%4.3%2.4%
Apr 202663.7%23.4%7%3.8%2.1%
May 202657%25.5%6.2%9.4%1.9%
Jun 202662.9%23.1%6.9%4.6%2.5%
Jul 202657.7%25.9%7.8%6.3%2.3%
Aug 202664%23.5%7%3.8%1.7%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Starburst

    64%

    Held 1st. 135K estimated branded searches, +22.7% vs prior month. Share +6.3 points.

  2. 2.Trino

    23.5%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -2.5 points.

  3. 3.Denodo

    7%

    Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.Dremio

    3.8%

    Held 4th. 8.1K estimated branded searches, -33.1% vs prior month. Share -2.5 points.

  5. 5.AtScale

    1.7%

    Held 5th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.6 points.

Compare search popularity between leading brands

Which brand is most popular in search among data virtualisation platforms worldwide?

In August 2026, Starburst was the most searched among data virtualisation platforms worldwide, with an estimated 135K branded searches and 64% estimated Share of Search within this set. Trino is in 2nd place, 40.5 percentage points behind at 23.5% Share of Search.

Global data virtualisation platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Starburst60.3% → 64%64%Aug 202657%May 20261st
Trino27% → 23.5%27.3%Nov 202523.1%Jun 20262nd
Denodo6.6% → 7%7.9%Jan 20266.2%May 20263rd
Dremio4.4% → 3.8%9.4%May 20263.6%Nov 20254th
AtScale1.6% → 1.7%2.5%Jun 20261.6%Oct 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Starburst’s estimated Share of Search among data virtualisation platforms worldwide increased from 60.3% to 64%.
  • Across the 11 months ending August 2026, Trino’s estimated Share of Search among data virtualisation platforms worldwide decreased from 27% to 23.5%.
  • Across the 11 months ending August 2026, Dremio’s estimated Share of Search among data virtualisation platforms worldwide decreased from 4.4% to 3.8%.
  • Across the 11 months ending August 2026, Starburst’s estimated Share of Search among data virtualisation platforms worldwide peaked at 64% in August 2026 and was lowest at 57% in May 2026.
  • Across the 11 months ending August 2026, Trino’s estimated Share of Search among data virtualisation platforms worldwide peaked at 27.3% in November 2025 and was lowest at 23.1% in June 2026.
  • Across the 11 months ending August 2026, Denodo’s estimated Share of Search among data virtualisation platforms worldwide peaked at 7.9% in January 2026 and was lowest at 6.2% in May 2026.
  • Across the 11 months ending August 2026, Dremio’s estimated Share of Search among data virtualisation platforms worldwide peaked at 9.4% in May 2026 and was lowest at 3.6% in November 2025.
  • Across the 11 months ending August 2026, Denodo and AtScale held steady: their estimated Share of Search among data virtualisation platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for data virtualisation platforms worldwide in August 2026?

  1. In August 2026, Starburst gained estimated Share of Search among data virtualisation platforms worldwide, from 57.7% to 64%.

  2. In August 2026, Dremio lost estimated Share of Search among data virtualisation platforms worldwide, from 6.3% to 3.8%.

  3. In August 2026, Trino lost estimated Share of Search among data virtualisation platforms worldwide, from 25.9% to 23.5%.

  4. In August 2026, Denodo lost estimated Share of Search among data virtualisation platforms worldwide, from 7.8% to 7%.

  5. In August 2026, AtScale lost estimated Share of Search among data virtualisation platforms worldwide, from 2.3% to 1.7%.

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