Brandwave

Fivetran vs Talend:Which is more popular by branded search?

In August 2026, Fivetran had more branded searches than Talend among data integration platforms worldwide. Fivetran was estimated to have 40.5K branded searches compared to Talend’s 14.8K, and held a 46.6% Share of Search versus Talend’s 17%. These are worldwide searches for English-language branded terms.

Share of Search among data integration platforms worldwide in August 2026Which is more popular in search, Fivetran or Talend?
Fivetran46.6%40.5K searches
vs
Talend17%14.8K searches

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Which is more popular in search, Fivetran or Talend?

Compare the platforms used to move data between systems. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fivetran and Talend among data integration platforms worldwide, by month

Share of Search by month for Fivetran, Talend. The figures are in the table below the chart.

View monthly share of search table
MonthFivetranAirbyteTalendMatillionStitch
Oct 202547.3%25.9%17.3%7.7%1.9%
Nov 202541.5%27.7%18.6%10.1%2%
Dec 202540.6%27.2%22.2%8.1%1.9%
Jan 202641.7%27.9%18.7%10.2%1.6%
Feb 202642.3%28.3%19%8.5%2%
Mar 202641.5%27.7%18.6%10.1%2%
Apr 202644%29.4%16.1%8.8%1.7%
May 202647.3%25.9%17.3%7.7%1.8%
Jun 202646.5%25.4%17%9.3%1.8%
Jul 202644%29.4%16.1%8.8%1.7%
Aug 202646.6%25.5%17%9.3%1.5%
Sep 2026—————

How has the Fivetran and Talend comparison changed over the last 12 months?

  • Fivetran was ahead of Talend in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Fivetran’s estimated Share of Search among data integration platforms worldwide moved from 47.3% to 46.6%, and its estimated monthly branded searches moved from 74K to 40.5K.
  • Across the 11 months ending August 2026, Talend’s estimated Share of Search among data integration platforms worldwide moved from 17.3% to 17%, and its estimated monthly branded searches moved from 27.1K to 14.8K.

How did search popularity change for data integration platforms worldwide in August 2026?

  1. In August 2026, Fivetran gained estimated Share of Search among data integration platforms worldwide, from 44% to 46.6%.

  2. In August 2026, Talend gained estimated Share of Search among data integration platforms worldwide, from 16.1% to 17%.

How each brand is measured

Brandwave collects information about searches that people make online using Fivetran’s and Talend’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fivetran

1 branded search term

  • fivetran

Talend

1 branded search term

  • talend

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.