Fizik vs Shimano:Which is searched more?
In September 2026, Shimano had more branded searches than Fizik among cycling shoe brands worldwide. Shimano had about 368,000 branded searches, while Fizik had 49,500. Shimano made up 46.7% of all cycling shoe brand searches we track, and Fizik accounted for 6.3%. These are worldwide searches for English-language branded terms.
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Is Fizik or Shimano more popular in search?
Compare the cycling shoe brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Shimano, Fizik. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shimano | Specialized | Giro | Fizik | Bontrager | Sidi | Lake |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.4% | 28.8% | 7.4% | 8% | 4.4% | 1.5% | 1.6% |
| Nov 2025 | 43.5% | 31.6% | 10.1% | 7.2% | 3.9% | 1.5% | 2.1% |
| Dec 2025 | 44.9% | 26.8% | 12.7% | 9% | 3.3% | 1.5% | 1.8% |
| Jan 2026 | 44.8% | 28% | 12.5% | 7.4% | 4% | 1.5% | 1.8% |
| Feb 2026 | 47.1% | 28.3% | 9.1% | 7.8% | 4.2% | 1.6% | 1.9% |
| Mar 2026 | 44.2% | 33.6% | 7.7% | 7.3% | 4% | 1.6% | 1.8% |
| Apr 2026 | 46.2% | 33.4% | 6.8% | 6.2% | 4.2% | 1.3% | 1.9% |
| May 2026 | 45.3% | 34.5% | 6.7% | 6.1% | 4.1% | 1.5% | 1.8% |
| Jun 2026 | 45.1% | 34.4% | 6.6% | 6.1% | 4.1% | 1.5% | 2.2% |
| Jul 2026 | 42.4% | 32.3% | 12.1% | 5.7% | 3.8% | 1.6% | 2.1% |
| Aug 2026 | 43.3% | 33% | 10.2% | 5.8% | 3.9% | 1.7% | 2.1% |
| Sep 2026 | 46.7% | 33.8% | 6.6% | 6.3% | 3.4% | 1.6% | 1.5% |
How has the Fizik and Shimano comparison changed over the last 12 months?
3 findings
- Shimano was ahead of Fizik in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fizik’s share of searches among cycling shoe brands worldwide moved from 8% to 6.3%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
- Across the 12 months ending September 2026, Shimano’s share of searches among cycling shoe brands worldwide moved from 48.4% to 46.7%, and its estimated monthly branded searches held steady at 368K.
How did search popularity change for cycling shoe brands worldwide in September 2026?
2 changes
In September 2026, Shimano gained share of searches among cycling shoe brands worldwide, from 43.3% to 46.7%.
Estimated monthly branded searches for Fizik worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Fizik’s and Shimano’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among cycling shoe brands
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