Brandwave

Featurebase vs Productboard:Which is more popular?

In September 2026, Productboard had more branded searches than Featurebase among customer feedback board platforms worldwide. Productboard had about 10,200 branded searches, while Featurebase had 6,140. Productboard made up 51.3% of all customer feedback board platform searches we track, and Featurebase accounted for 31%. When we asked ChatGPT and Google AI Overviews about customer feedback board platforms, Featurebase and Productboard each appeared in two of the four answers. Featurebase was mentioned before Productboard in every answer that named either.

Among customer feedback board platforms worldwide in September 2026

Who do people search for more?

Productboard, about 65% more searches than Featurebase

Productboard 10.2K searchesFeaturebase 6.1K searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

Featurebase in 2 of 4Productboard in 2 of 4

Who does AI recommend more?

Featurebase, named ahead of Productboard in 2 of 2 answers

Featurebase first in 2Productboard never first

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Top customer feedback board platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Featurebase and Productboard were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Featurebase was listed before Productboard in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Canny1st
  2. Frill2nd
  3. Featurebase3rd
  4. Productboard4th
  5. UserVoice5th
  6. Nolt6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canny4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Frill3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Productboard2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Featurebase2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • UserVoice1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nolt1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about customer feedback board platforms

4 answers

  • Asked ChatGPT

    “Which customer feedback platform should I use?”

    1. 1Canny

  • Asked ChatGPT

    “What are the best customer feedback board platforms?”

    1. 1Canny
    2. 2Featurebase
    3. 3Frill
    4. 4Productboard
    5. 5UserVoice
    6. 6Nolt

  • Asked ChatGPT

    “What's the best customer feedback platform for feature request voting?”

    1. 1Canny
    2. 2Featurebase
    3. 3Frill
    4. 4Productboard

  • Searched Google, AI Overview

    “feature request software”

    1. 1Canny
    2. 2Frill

  • Searched Google, AI Overview

    “product feedback board”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Featurebase or Productboard more popular in search?

This chart shows how often people search Google for Featurebase and Productboard by name. Each line represents a brand's share of searches for all six customer feedback board platforms we track, month by month, from English-language searches worldwide.

Featurebase and Productboard among customer feedback board platforms worldwide, by month

Share of searches by month for Productboard, Featurebase. The figures are in the table below the chart.

View monthly share of searches table
MonthProductboardFeaturebaseUserVoiceCannyFrillNolt
Oct 202561.2%22.5%14.4%1.1%0.53%0.37%
Nov 202557.5%24.7%13.5%1.1%2.7%0.42%
Dec 202554.6%27.8%14.4%0.94%2%0.27%
Jan 202654.9%28.6%13.7%1.2%1.2%0.37%
Feb 202656.7%28.9%12.2%1.1%0.79%0.3%
Mar 202656.2%29.3%12.2%1%0.93%0.34%
Apr 202659.9%26.3%11.7%1.1%0.72%0.36%
May 202655.9%29.3%11.9%1.1%0.91%0.77%
Jun 202655.4%28.2%11.9%1.1%2.8%0.45%
Jul 202650.9%31.4%13.3%1.2%2.6%0.55%
Aug 202648.9%35.5%12.7%1.2%1.4%0.39%
Sep 202651.3%31%14.8%1.8%0.81%0.3%

How has the Featurebase and Productboard comparison changed over the last 12 months?

3 findings

How did search popularity change for customer feedback board platforms worldwide in September 2026?

2 changes

  1. In September 2026, Productboard gained share of searches among customer feedback board platforms worldwide, from 48.9% to 51.3%.

  2. In September 2026, Featurebase lost share of searches among customer feedback board platforms worldwide, from 35.5% to 31%.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Featurebase’s and Productboard’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Featurebase

4 branded search terms

  • feature base
  • featurebase
  • featurebase app
  • featurebase feedback

Productboard

6 branded search terms

  • productboard
  • productboard app
  • productboard feedback
  • productboard roadmap
  • productboard software
  • roadmap productboard

How the Brand Demand Index is measured

Other head-to-heads among customer feedback board platforms

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