Brandwave

Breville vs LG:Which is searched more?

In September 2026, Breville had more branded searches than LG among convection oven brands worldwide. Breville was estimated to have 165K branded searches compared to LG’s 18.1K, and held a 9.7% Share of Search versus LG’s 1.1%. These are worldwide searches for English-language branded terms.

Share of Search among convection oven brands worldwide in September 2026Which is more popular in search, Breville or LG?
Breville9.7%165K searches
vs
LG1.1%18.1K searches

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Which is more popular in search, Breville or LG?

Compare the convection oven brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Breville and LG among convection oven brands worldwide, by month

Share of Search by month for Breville, LG. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidBlack and DeckerBrevilleGE ProfileLGBoschGarland Commercial
Oct 202581%10.9%6%0.98%0.98%0.19%0.05%
Nov 202583.6%7.6%6.9%0.93%0.76%0.12%0.03%
Dec 202584.8%6.9%6.9%0.63%0.63%0.12%0.03%
Jan 202680.7%9.8%7.3%0.99%0.99%0.2%0.04%
Feb 202679.2%10.9%7.4%0.99%1.2%0.24%0.05%
Mar 202679%11.5%7.1%0.95%1.2%0.23%0.06%
Apr 202678.6%11.8%7.2%0.97%1.2%0.24%0.06%
May 202674.2%15.5%7.7%1%1.3%0.25%0.06%
Jun 202673.3%15.4%8.5%1.1%1.4%0.23%0.05%
Jul 202675.3%13.5%8.3%1.4%1.4%0.22%0.06%
Aug 202675.1%13.5%8.3%1.4%1.4%0.22%0.06%
Sep 202674.8%12.9%9.7%1.3%1.1%0.21%0.06%

How has the Breville and LG comparison changed over the last 12 months?

  • Breville was ahead of LG in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Breville’s estimated Share of Search among convection oven brands worldwide moved from 6% to 9.7%, and its estimated monthly branded searches moved from 135K to 165K.
  • Across the 12 months ending September 2026, LG’s estimated Share of Search among convection oven brands worldwide moved from 0.98% to 1.1%, and its estimated monthly branded searches moved from 22.2K to 18.1K.

How did search popularity change for convection oven brands worldwide in September 2026?

  1. In September 2026, Breville gained estimated Share of Search among convection oven brands worldwide, from 8.3% to 9.7%.

  2. Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

Other head-to-heads among convection oven brands

How each brand is measured

Brandwave collects information about searches that people make online using Breville’s and LG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Breville

1 branded search term

  • breville barista express

LG

1 branded search term

  • lg com

How the Brand Demand Index is measured

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