Brandwave

Bosch vs Makita:Which is more popular?

In September 2026, Makita had more branded searches than Bosch among compound miter saw brands worldwide. Makita had about 823,000 branded searches, while Bosch had 720. Makita made up 19% of all compound miter saw brand searches we track, and Bosch accounted for 0.02%. When we asked ChatGPT and Google AI Overviews about compound miter saw brands, Bosch and Makita each appeared in four of the five answers. Bosch was mentioned before Makita in every answer.

Among compound miter saw brands worldwide in September 2026

Who do people search for more?

Makita, about 1143 searches for every 1 for Bosch

Makita 823K searchesBosch 720 searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Bosch in 4 of 5Makita in 4 of 5

Who does AI recommend more?

Bosch, named ahead of Makita in every answer

Bosch first in 4Makita never first

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Top compound miter saw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bosch and Makita were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bosch was listed before Makita in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. DeWalt1st
  2. Bosch2nd
  3. Makita3rd
  4. Milwaukee4th
  5. Ryobi5th
  6. Festool6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DeWalt4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milwaukee3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Festool1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about compound miter saw brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Bosch or Makita more popular in search?

This chart shows how often people search Google for Bosch and Makita by name. Each line represents a brand's share of searches for all six compound miter saw brands we track, month by month, from English-language searches worldwide.

Bosch and Makita among compound miter saw brands worldwide, by month

Share of searches by month for Makita, Bosch. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaRyobiDeWaltFestoolBosch
Oct 202543.4%23.6%14.2%13%5.8%0.02%
Nov 202540.2%21.9%17.8%14.8%5.4%0.02%
Dec 202543.6%19.5%16.1%16%4.8%0.02%
Jan 202642.4%19.1%17.3%15.6%5.7%0.02%
Feb 202643.6%19.6%14.8%16.1%5.9%0.01%
Mar 202639%21.3%19%14.3%6.4%0.02%
Apr 202640.5%18.2%21%14.9%5.4%0.02%
May 202640.3%18.1%21.4%14.8%5.4%0.02%
Jun 202639.9%18%22%14.7%5.4%0.02%
Jul 202644.9%16.5%20.2%13.5%4.9%0.02%
Aug 202642%18.9%19%15.5%4.6%0.02%
Sep 202642.3%19%17.4%15.6%5.7%0.02%

How has the Bosch and Makita comparison changed over the last 12 months?

3 findings
  • Makita was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s share of searches among compound miter saw brands worldwide held steady at 0.02%, and its estimated monthly branded searches moved from 880 to 720.
  • Across the 12 months ending September 2026, Makita’s share of searches among compound miter saw brands worldwide moved from 23.6% to 19%, and its estimated monthly branded searches moved from 1.2M to 823K.

How did search popularity change for compound miter saw brands worldwide in September 2026?

2 changes
  1. In September 2026, Makita rose from 3rd to 2nd among compound miter saw brands worldwide.

  2. Estimated monthly branded searches for Bosch worldwide fell 18.2% over 12 measured months, from 880 to 720 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bosch’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch compound miter saw

Makita

1 branded search term

  • makita

How the Brand Demand Index is measured

Other head-to-heads among compound miter saw brands

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