Medidata vs Veeva:Which is more popular?
In September 2026, Veeva had more branded searches than Medidata among clinical trial software worldwide. Veeva had about 74,000 branded searches, while Medidata had 40,500. Veeva made up 17.1% of all clinical trial software searches we track, and Medidata accounted for 9.4%. When we asked ChatGPT and Google AI Overviews about clinical trial software, Medidata appeared in all five answers and Veeva in four. Medidata was mentioned before Veeva in four out of five answers.
Who do people search for more?
Veeva, about 83% more searches than Medidata
Who does AI mention more?
Medidata, mentioned in every answer we collected
Who does AI recommend more?
Medidata, named ahead of Veeva in 4 of 5 answers
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Top clinical trial software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Medidata appeared in all five answers. Veeva was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Medidata was listed before Veeva in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Medidata5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Veeva4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
REDCap2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Castor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Oracle Health1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
IQVIA0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Clario0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about clinical trial software
5 answers
Asked ChatGPT
“Which clinical trial platform should I use?”
Asked ChatGPT
“What are the best clinical trial platforms?”
Asked ChatGPT
“What's the best clinical trial platform for a clinical research team?”
Searched Google, AI Overview
“clinical trial software”
Searched Google, AI Overview
“clinical research software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Medidata or Veeva more popular in search?
This chart shows how often people search Google for Medidata and Veeva by name. Each line represents a brand's share of searches for all seven clinical trial software we track, month by month, from English-language searches worldwide.
Share of searches by month for Veeva, Medidata. The figures are in the table below the chart.
View monthly share of searches table
| Month | IQVIA | Veeva | Clario | Medidata | REDCap | Oracle Health | Castor |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.2% | 13.8% | 13.8% | 9.3% | 3.4% | 2.3% | 1.2% |
| Nov 2025 | 60.9% | 12.3% | 12.3% | 8.2% | 3% | 2% | 1.3% |
| Dec 2025 | 57.6% | 14.2% | 11.6% | 9.5% | 3.5% | 2.3% | 1.3% |
| Jan 2026 | 57.7% | 14.2% | 11.6% | 9.5% | 3.5% | 2.3% | 1.3% |
| Feb 2026 | 59% | 14.5% | 9.7% | 9.7% | 3.6% | 2.4% | 1.1% |
| Mar 2026 | 56.9% | 14% | 11.5% | 9.4% | 4.2% | 2.8% | 1.2% |
| Apr 2026 | 58.4% | 14.4% | 9.6% | 9.6% | 4.3% | 2.4% | 1.3% |
| May 2026 | 55.5% | 16.7% | 11.2% | 9.1% | 4.1% | 2.2% | 1.2% |
| Jun 2026 | 52% | 19.1% | 10.5% | 10.5% | 4.7% | 2.1% | 1.1% |
| Jul 2026 | 52% | 19.1% | 10.5% | 10.5% | 4.7% | 2.1% | 1.1% |
| Aug 2026 | 53.6% | 19.7% | 10.8% | 8.8% | 3.9% | 2.2% | 0.96% |
| Sep 2026 | 57% | 17.1% | 9.4% | 9.4% | 4.2% | 1.9% | 1% |
How has the Medidata and Veeva comparison changed over the last 12 months?
3 findings
- Veeva was ahead of Medidata in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Medidata’s share of searches among clinical trial software worldwide moved from 9.3% to 9.4%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, Veeva’s share of searches among clinical trial software worldwide moved from 13.8% to 17.1%, and its estimated monthly branded searches moved from 60.5K to 74K.
How did search popularity change for clinical trial software worldwide in September 2026?
2 changes
In September 2026, Medidata gained share of searches among clinical trial software worldwide, from 8.8% to 9.4%.
In September 2026, Veeva lost share of searches among clinical trial software worldwide, from 19.7% to 17.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Medidata’s and Veeva’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among clinical trial software
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