Cliniko vs Nookal:Which is searched more?
In August 2026, Cliniko had more branded searches than Nookal among clinic management software worldwide. Cliniko was estimated to have 49.5K branded searches compared to Nookal’s 27.1K, and held a 12.1% Share of Search versus Nookal’s 6.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Cliniko or Nookal?
Compare the clinic management software operations teams choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Cliniko, Nookal. The figures are in the table below the chart.
View monthly share of search table
| Month | Cliniko | Nookal |
|---|---|---|
| Oct 2025 | 11.9% | 6.5% |
| Nov 2025 | 13.9% | 7.6% |
| Dec 2025 | 11.9% | 6.5% |
| Jan 2026 | 11.9% | 6.5% |
| Feb 2026 | 12.6% | 6.9% |
| Mar 2026 | 11.7% | 7.8% |
| Apr 2026 | 12.1% | 6.6% |
| May 2026 | 12.1% | 6.6% |
| Jun 2026 | 12.1% | 6.6% |
| Jul 2026 | 12.6% | 6.9% |
| Aug 2026 | 12.1% | 6.6% |
| Sep 2026 | — | — |
How has the Cliniko and Nookal comparison changed over the last 12 months?
3 findings
- Cliniko was ahead of Nookal in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cliniko’s estimated Share of Search among clinic management software worldwide moved from 11.9% to 12.1%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 11 months ending August 2026, Nookal’s estimated Share of Search among clinic management software worldwide moved from 6.5% to 6.6%, and its estimated monthly branded searches held steady at 27.1K.
How did search popularity change for clinic management software worldwide in August 2026?
0 changes
Neither Cliniko nor Nookal moved beyond provider rounding among clinic management software in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Cliniko’s and Nookal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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