Climbing training board brands:Which are most popular?
In October 2026, Moon Climbing was the most searched climbing training board brand worldwide, accounting for 53.8% of all searches among the six brands tracked by the Brandwave Brand Demand Index. When we checked with ChatGPT and Google AI Overviews, Beastmaker showed up in every answer. Beastmaker was recommended most often, coming first in two out of five responses.
Moon ClimbingShare of searches 53.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th- BeastmakerShare of searches 21.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Lattice TrainingShare of searches 11.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Tension ClimbingShare of searches 9.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
MetoliusShare of searches 3.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
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Top climbing training board brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Beastmaker appeared every time. Beastmaker was recommended most often, coming first in two out of five answers. Tension Climbing and Metolius tied for second. Lattice Training, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Beastmaker5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tension Climbing3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Metolius3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Moon Climbing2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Lattice Training0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Zlagboard0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about climbing training board brands
5 answers
Asked ChatGPT
“What's the best hangboard for climbing?”
Asked ChatGPT
“Which hangboard should a beginner climber buy?”
Asked ChatGPT
“What training board is best for a home climbing wall?”
Searched Google, AI Overview
“hangboard”
Searched Google, AI Overview
“climbing training board”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.
Which climbing training board brands do people search for most?
This chart shows how often people search Google for each climbing training board brand by name. Each line represents a brand's share of searches for all six climbing training board brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Moon Climbing, Beastmaker, Lattice Training, Tension Climbing, Metolius. The figures are in the table below the chart.
View monthly share of searches table
| Month | Moon Climbing | Beastmaker | Lattice Training | Tension Climbing | Metolius | Zlagboard |
|---|---|---|---|---|---|---|
| Nov 2025 | 52.5% | 20.3% | 13.5% | 9% | 3.3% | 1.5% |
| Dec 2025 | 53% | 20.9% | 14% | 7.5% | 3.4% | 1.2% |
| Jan 2026 | 59.7% | 19.7% | 10.7% | 5.8% | 3.2% | 0.95% |
| Feb 2026 | 56% | 22.7% | 10.1% | 6.7% | 3.6% | 0.9% |
| Mar 2026 | 55.4% | 21.4% | 9.5% | 9.5% | 3.4% | 0.84% |
| Apr 2026 | 54.5% | 20.9% | 11.4% | 9.2% | 3.2% | 0.82% |
| May 2026 | 55.4% | 21.2% | 11.6% | 7.7% | 3.2% | 0.84% |
| Jun 2026 | 51.5% | 24.3% | 10.7% | 8.8% | 3.7% | 0.96% |
| Jul 2026 | 49.5% | 23.3% | 10.2% | 12.7% | 3.5% | 0.74% |
| Aug 2026 | 57.3% | 18.5% | 9.9% | 9.9% | 3.4% | 0.89% |
| Sep 2026 | 53.2% | 20.4% | 13.6% | 9% | 3.1% | 0.8% |
| Oct 2026 | 53.8% | 21.2% | 11.6% | 9.3% | 3.2% | 0.84% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.8% | 16.7K | -2.9% | +0.6 points | |
| 2, held 2nd | 21.2% | 6.6K | 0% | +0.9 points | |
| 3, held 3rd | 11.6% | 3.6K | -18.2% | -2 points | |
| 4, held 4th | 9.3% | 2.9K | 0% | +0.4 points | |
| 5, held 5th | 3.2% | 1K | 0% | +0.1 points | |
| 6, held 6th | 0.84% | 260 | 0% | 0 points |
53.8%
Held 1st. 16.7K estimated branded searches, -2.9% vs prior month. Share +0.6 points.
21.2%
Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share +0.9 points.
11.6%
Held 3rd. 3.6K estimated branded searches, -18.2% vs prior month. Share -2 points.
9.3%
Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.4 points.
5.
Metolius3.2%
Held 5th. 1K estimated branded searches, 0% vs prior month. Share +0.1 points.
0.84%
Held 6th. 260 estimated branded searches, 0% vs prior month. Share 0 points.
Metolius sells other things too, so only its searches that name this product count here, like “metolius hangboard”.
Which brand is most popular in search among climbing training board brands worldwide?
6 brands
In October 2026, Moon Climbing was the most searched among climbing training board brands worldwide, with an estimated 16.7K branded searches, 53.8% of all searches for the six tracked by the Brandwave Brand Demand Index. Beastmaker is in 2nd place, 32.5 percentage points behind at 21.2%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 52.5% → 53.8% | 59.7%Jan 2026 | 49.5%Jul 2026 | 1st | |
| Beastmaker | 20.3% → 21.2% | 24.3%Jun 2026 | 18.5%Aug 2026 | 2nd |
| 13.5% → 11.6% | 14%Dec 2025 | 9.5%Mar 2026 | 3rd | |
| 9% → 9.3% | 12.7%Jul 2026 | 5.8%Jan 2026 | 4th | |
| 3.3% → 3.2% | 3.7%Jun 2026 | 3.1%Sep 2026 | 5th | |
| 1.5% → 0.84% | 1.5%Nov 2025 | 0.74%Jul 2026 | 6th |
Each finding as a sentence
- Across the 12 months ending October 2026, Moon Climbing’s share of searches among climbing training board brands worldwide increased from 52.5% to 53.8%.
- Across the 12 months ending October 2026, Beastmaker’s share of searches among climbing training board brands worldwide increased from 20.3% to 21.2%.
- Across the 12 months ending October 2026, Lattice Training’s share of searches among climbing training board brands worldwide decreased from 13.5% to 11.6%.
- Across the 12 months ending October 2026, Zlagboard’s share of searches among climbing training board brands worldwide decreased from 1.5% to 0.84%.
- Across the 12 months ending October 2026, Moon Climbing’s share of searches among climbing training board brands worldwide peaked at 59.7% in January 2026 and was lowest at 49.5% in July 2026.
- Across the 12 months ending October 2026, Beastmaker’s share of searches among climbing training board brands worldwide peaked at 24.3% in June 2026 and was lowest at 18.5% in August 2026.
- Across the 12 months ending October 2026, Lattice Training’s share of searches among climbing training board brands worldwide peaked at 14% in December 2025 and was lowest at 9.5% in March 2026.
- Across the 12 months ending October 2026, Tension Climbing’s share of searches among climbing training board brands worldwide peaked at 12.7% in July 2026 and was lowest at 5.8% in January 2026.
- Across the 12 months ending October 2026, Tension Climbing and Metolius held steady: their share of searches among climbing training board brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for climbing training board brands worldwide in October 2026?
6 changes
In October 2026, Beastmaker gained share of searches among climbing training board brands worldwide, from 20.4% to 21.2%.

In October 2026, Moon Climbing gained share of searches among climbing training board brands worldwide, from 53.2% to 53.8%.

In October 2026, Lattice Training lost share of searches among climbing training board brands worldwide, from 13.6% to 11.6%.

Estimated monthly branded searches for Zlagboard worldwide fell 55.9% over 12 measured months, from 590 to 260 in October 2026.

Estimated monthly branded searches for Metolius worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in October 2026.

Estimated monthly branded searches for Tension Climbing worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in October 2026.
How are branded searches counted for climbing training board brands?
7 search terms
Each brand's share of searches among climbing training board brands comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Moon Climbing
2 branded search terms
- moon climbing
- moonboard
Beastmaker
1 branded search term
- beastmaker
Lattice Training
1 branded search term
- lattice training
Tension Climbing
1 branded search term
- tension climbing
Metolius
1 branded search term
- metolius hangboard
Zlagboard
1 branded search term
- zlagboard
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