Brandwave

Autoglym vs Chemical Guys:Which is more popular by branded search?

In August 2026, Chemical Guys had more branded searches than Autoglym among car polish brands worldwide. Chemical Guys was estimated to have 110K branded searches compared to Autoglym’s 40.5K, and held a 48.7% Share of Search versus Autoglym’s 17.9%. These are worldwide searches for English-language branded terms.

Share of Search among car polish brands worldwide in August 2026Which is more popular in search, Autoglym or Chemical Guys?
Autoglym17.9%40.5K searches
vs
Chemical Guys48.7%110K searches

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Which is more popular in search, Autoglym or Chemical Guys?

Compare the car polish brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Autoglym and Chemical Guys among car polish brands worldwide, by month

Share of Search by month for Chemical Guys, Autoglym. The figures are in the table below the chart.

View monthly share of search table
MonthChemical GuysTurtle WaxAutoglymMother'sMeguiar'sSonax
Oct 202551.8%28.5%19.1%0.28%0.12%0.18%
Nov 202554.7%24.6%20.1%0.29%0.13%0.13%
Dec 202549.8%22.4%27.4%0.22%0.12%0.08%
Jan 202649.9%27.3%22.3%0.26%0.14%0.12%
Feb 202654.7%24.6%20.1%0.29%0.13%0.08%
Mar 202649.9%27.3%22.3%0.27%0.12%0.06%
Apr 202654.9%24.6%20.1%0.24%0.11%0.09%
May 202656.9%25.5%17.1%0.34%0.11%0.09%
Jun 202653.8%29.5%16.1%0.29%0.08%0.16%
Jul 202648.7%32.8%17.9%0.39%0.09%0.14%
Aug 202648.7%32.8%17.9%0.39%0.12%0.12%
Sep 2026——————

How has the Autoglym and Chemical Guys comparison changed over the last 12 months?

  • Chemical Guys was ahead of Autoglym in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Autoglym’s estimated Share of Search among car polish brands worldwide moved from 19.1% to 17.9%, and its estimated monthly branded searches held steady at 40.5K.
  • Across the 11 months ending August 2026, Chemical Guys’ estimated Share of Search among car polish brands worldwide moved from 51.8% to 48.7%, and its estimated monthly branded searches held steady at 110K.

How did search popularity change for car polish brands worldwide in August 2026?

Neither Autoglym nor Chemical Guys moved beyond provider rounding among car polish brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Autoglym’s and Chemical Guys’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Autoglym

1 branded search term

  • autoglym

Chemical Guys

1 branded search term

  • chemical guys

How the Brand Demand Index is measured

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