Brandwave

Cake Stand brands:Which are searched most?

In September 2026, IKEA was the most searched among cake Stand brands worldwide, with an estimated 55.6M branded searches and 95% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. IKEA95%
  2. Le Creuset2.6%
  3. MINI2.1%
  4. Square0.17%
  5. Blue0.15%
  6. Robert Gordon0.04%

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Share of SearchLeaderboard

Compare the cake stand brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among cake Stand brands worldwide, by month

Share of Search by month for IKEA, Le Creuset, MINI. The figures are in the table below the chart.

View monthly share of search table
MonthIKEALe CreusetMINISquareBlueRobert Gordon
Oct 202595%2.6%2.1%0.16%0.19%0.04%
Nov 202593.8%3.8%2.1%0.15%0.22%0.05%
Dec 202593.8%3.8%2.1%0.14%0.22%0.05%
Jan 202694.9%2.6%2.1%0.17%0.23%0.04%
Feb 202694.4%2.5%2.5%0.24%0.23%0.05%
Mar 202694.4%2.5%2.5%0.29%0.23%0.05%
Apr 202694.4%2.5%2.5%0.31%0.19%0.05%
May 202694.3%2.5%2.5%0.37%0.18%0.05%
Jun 202694.3%2.5%2.5%0.39%0.18%0.05%
Jul 202694.3%2.5%2.5%0.33%0.22%0.05%
Aug 202695.4%2.1%2.1%0.23%0.19%0.05%
Sep 202695%2.6%2.1%0.17%0.15%0.04%

This month’s ranking, September 2026

  1. 1.IKEA

    95%

    Held 1st. 55.6M estimated branded searches, 0% vs prior month. Share -0.4 points.

  2. 2.Le Creuset

    2.6%

    Held 2nd. 1.5M estimated branded searches, +23% vs prior month. Share +0.5 points.

  3. 3.MINI

    2.1%

    Held 3rd. 1.2M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Square

    0.17%

    Held 4th. 102K estimated branded searches, -23.6% vs prior month. Share -0.1 points.

  5. 5.Blue

    0.15%

    Held 5th. 88.8K estimated branded searches, -18.2% vs prior month. Share 0 points.

  6. 6.Robert Gordon

    0.04%

    Held 6th. 22.2K estimated branded searches, -18.1% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among cake Stand brands worldwide?

In September 2026, IKEA was the most searched among cake Stand brands worldwide, with an estimated 55.6M branded searches and 95% estimated Share of Search within this set. Le Creuset is in 2nd place, 92.4 percentage points behind at 2.6% Share of Search.

Global cake Stand brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
IKEA95%95.4%Aug 202693.8%Nov 20251st
Le Creuset2.6%3.8%Dec 20252.1%Aug 20262nd
MINI2.1%2.5%Feb 20262.1%Nov 20253rd
Square0.16% → 0.17%0.39%Jun 20260.14%Dec 20255th → 4th
Blue0.19% → 0.15%0.23%Jan 20260.15%Sep 20264th → 5th
Robert Gordon0.04%0.05%Aug 20260.04%Jan 20266th

Each finding as a sentence

  • Across the 12 months ending September 2026, IKEA’s estimated Share of Search among cake Stand brands worldwide peaked at 95.4% in August 2026 and was lowest at 93.8% in November 2025.
  • Across the 12 months ending September 2026, Le Creuset’s estimated Share of Search among cake Stand brands worldwide peaked at 3.8% in December 2025 and was lowest at 2.1% in August 2026.
  • Across the 12 months ending September 2026, Square rose from 5th to 4th among cake Stand brands worldwide.
  • Across the 12 months ending September 2026, Blue fell from 4th to 5th among cake Stand brands worldwide.
  • Across the 12 months ending September 2026, IKEA, Le Creuset, MINI and Robert Gordon held steady: their estimated Share of Search among cake Stand brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for cake Stand brands worldwide in September 2026?

  1. Estimated monthly branded searches for Blue worldwide fell 18.2% over 12 measured months, from 109K to 88.8K in September 2026.

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