Brandwave

Cuisinart vs Oxo:Which is searched more?

In September 2026, Cuisinart had more branded searches than Oxo among box grater brands worldwide. Cuisinart was estimated to have 213K branded searches compared to Oxo’s 120K, and held a 13.2% Share of Search versus Oxo’s 7.5%. These are worldwide searches for English-language branded terms.

Share of Search among box grater brands worldwide in September 2026Which is more popular in search, Cuisinart or Oxo?
Cuisinart13.2%213K searches
vs
Oxo7.5%120K searches

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Which is more popular in search, Cuisinart or Oxo?

Compare the box grater brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cuisinart and Oxo among box grater brands worldwide, by month

Share of Search by month for Cuisinart, Oxo. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidCuisinartOxo
Oct 202582%11.5%6.5%
Nov 202582.8%12.1%5.1%
Dec 202583.4%12.5%4.1%
Jan 202677.3%16.5%6.3%
Feb 202680.5%12.9%6.6%
Mar 202678.7%15.1%6.2%
Apr 202681.5%11.8%6.7%
May 202678%14.8%7.1%
Jun 202678.1%14.1%7.8%
Jul 202677.1%15.5%7.4%
Aug 202676.5%15.9%7.5%
Sep 202679.3%13.2%7.5%

How has the Cuisinart and Oxo comparison changed over the last 12 months?

  • Cuisinart was ahead of Oxo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among box grater brands worldwide moved from 11.5% to 13.2%, and its estimated monthly branded searches moved from 256K to 213K.
  • Across the 12 months ending September 2026, Oxo’s estimated Share of Search among box grater brands worldwide moved from 6.5% to 7.5%, and its estimated monthly branded searches moved from 145K to 120K.

How did search popularity change for box grater brands worldwide in September 2026?

  1. In September 2026, Cuisinart lost estimated Share of Search among box grater brands worldwide, from 15.9% to 13.2%.

  2. Estimated monthly branded searches for Oxo worldwide fell 17.2% over 12 measured months, from 145K to 120K in September 2026.

Other head-to-heads among box grater brands

How each brand is measured

Brandwave collects information about searches that people make online using Cuisinart’s and Oxo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cuisinart

3 branded search terms

  • cuisinart
  • cuisinart bread maker
  • cuisinart food processor

Oxo

3 branded search terms

  • oxo
  • oxo cubes
  • oxo soup

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.