Brandwave

Cuisinart vs Ninja:Which is searched more?

In September 2026, Ninja had more branded searches than Cuisinart among belgian waffle maker brands worldwide. Ninja was estimated to have 823K branded searches compared to Cuisinart’s 213K, and held a 62.8% Share of Search versus Cuisinart’s 16.2%. These are worldwide searches for English-language branded terms.

Share of Search among belgian waffle maker brands worldwide in September 2026Which is more popular in search, Cuisinart or Ninja?
Cuisinart16.2%213K searches
vs
Ninja62.8%823K searches

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Which is more popular in search, Cuisinart or Ninja?

Compare the belgian waffle maker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cuisinart and Ninja among belgian waffle maker brands worldwide, by month

Share of Search by month for Ninja, Cuisinart. The figures are in the table below the chart.

View monthly share of search table
MonthNinjaCuisinartBrevilleAll-Clad
Oct 202561%19%10%10%
Nov 202556.9%20.2%11.5%11.5%
Dec 202556.4%20.9%11.4%11.4%
Jan 202658.3%22.5%9.6%9.6%
Feb 202662.1%17.5%10.2%10.2%
Mar 202660.6%21.3%9.9%8.1%
Apr 202664.3%16.6%10.5%8.6%
May 202657.8%21.1%11.6%9.4%
Jun 202658.2%14.9%9.5%17.4%
Jul 202657.8%21.1%11.6%9.4%
Aug 202662.3%19.2%10.2%8.3%
Sep 202662.8%16.2%12.6%8.4%

How has the Cuisinart and Ninja comparison changed over the last 12 months?

  • Ninja was ahead of Cuisinart in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cuisinart’s estimated Share of Search among belgian waffle maker brands worldwide moved from 19% to 16.2%, and its estimated monthly branded searches moved from 256K to 213K.
  • Across the 12 months ending September 2026, Ninja’s estimated Share of Search among belgian waffle maker brands worldwide moved from 61% to 62.8%, and its estimated monthly branded searches held steady at 823K.

How did search popularity change for belgian waffle maker brands worldwide in September 2026?

  1. In September 2026, Ninja gained estimated Share of Search among belgian waffle maker brands worldwide, from 62.3% to 62.8%.

  2. In September 2026, Cuisinart lost estimated Share of Search among belgian waffle maker brands worldwide, from 19.2% to 16.2%.

Other head-to-heads among belgian waffle maker brands

How each brand is measured

Brandwave collects information about searches that people make online using Cuisinart’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cuisinart

3 branded search terms

  • cuisinart
  • cuisinart bread maker
  • cuisinart food processor

Ninja

1 branded search term

  • ninja air fryer

How the Brand Demand Index is measured

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