Brandwave

Munchkin vs Regalo:Which is searched more?

In September 2026, Munchkin had more branded searches than Regalo among bed rail brands worldwide. Munchkin was estimated to have 34.4K branded searches compared to Regalo’s 1.3K, and held a 50.1% Share of Search versus Regalo’s 1.9%. These are worldwide searches for English-language branded terms.

Share of Search among bed rail brands worldwide in September 2026Which is more popular in search, Munchkin or Regalo?
Munchkin50.1%34.4K searches
vs
Regalo1.9%1.3K searches

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Which is more popular in search, Munchkin or Regalo?

Compare the bed rail brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Munchkin and Regalo among bed rail brands worldwide, by month

Share of Search by month for Munchkin, Regalo. The figures are in the table below the chart.

View monthly share of search table
MonthMunchkinBooriHaloRegalo
Oct 202545.9%28.4%23.2%2.5%
Nov 202541.8%36%19.6%2.6%
Dec 202547.8%30%20.1%2.2%
Jan 202646.6%28%22.9%2.5%
Feb 202648.1%27.3%22.3%2.4%
Mar 202651.2%25.6%20.9%2.2%
Apr 202645%31.6%21.1%2.3%
May 202645.5%31.3%20.9%2.2%
Jun 202649.2%28.9%19.3%2.6%
Jul 202652.8%24.7%20.2%2.2%
Aug 202651.2%25.8%21.1%1.9%
Sep 202650.1%26.4%21.6%1.9%

How has the Munchkin and Regalo comparison changed over the last 12 months?

  • Munchkin was ahead of Regalo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Munchkin’s estimated Share of Search among bed rail brands worldwide moved from 45.9% to 50.1%, and its estimated monthly branded searches moved from 29.3K to 34.4K.
  • Across the 12 months ending September 2026, Regalo’s estimated Share of Search among bed rail brands worldwide moved from 2.5% to 1.9%, and its estimated monthly branded searches moved from 1.6K to 1.3K.

How did search popularity change for bed rail brands worldwide in September 2026?

  1. In September 2026, Munchkin lost estimated Share of Search among bed rail brands worldwide, from 51.2% to 50.1%.

  2. Estimated monthly branded searches for Regalo worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

Other head-to-heads among bed rail brands

How each brand is measured

Brandwave collects information about searches that people make online using Munchkin’s and Regalo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Munchkin

5 branded search terms

  • munchkin cup
  • munchkin diaper pail refill
  • munchkin food
  • munchkin sippy
  • munchkin sippy cup

Regalo

1 branded search term

  • regalo gate

How the Brand Demand Index is measured

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