Brandwave

BambooHR vs Workable:Which is more popular?

In September 2026, BambooHR had more branded searches than Workable among ATS brands worldwide. BambooHR had about 205,000 branded searches, while Workable had 60,500. BambooHR made up 59.5% of all ATS brand searches we track, and Workable accounted for 17.5%. When we asked ChatGPT and Google AI Overviews about ATS brands, Workable appeared in three of the five answers and BambooHR in one. Workable was mentioned before BambooHR in every answer.

Among ATS brands worldwide in September 2026

Who do people search for more?

BambooHR, about 3 searches for every 1 for Workable

BambooHR 205K searchesWorkable 60.5K searches

Who does AI mention more?

Workable, mentioned in 3 of 5 answers, BambooHR in 1

Workable in 3 of 5BambooHR in 1 of 5

Who does AI recommend more?

Workable, named ahead of BambooHR in every answer

Workable first in 3BambooHR never first

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Top ATS brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Workable was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. BambooHR was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Workable was listed before BambooHR in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Greenhouse1st
  2. Workable2nd
  3. iCIMS3rd
  4. Lever4th
  5. BambooHR5th
  6. Jobvite–
  7. Avature–
  8. Bullhorn–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Workable3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Greenhouse3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BambooHR1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • iCIMS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lever1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jobvite0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Avature0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bullhorn0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ATS brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is BambooHR or Workable more popular in search?

This chart shows how often people search Google for BambooHR and Workable by name. Each line represents a brand's share of searches for all eight ATS brands we track, month by month, from English-language searches worldwide.

BambooHR and Workable among ATS brands worldwide, by month

Share of searches by month for BambooHR, Workable. The figures are in the table below the chart.

View monthly share of searches table
MonthBambooHRWorkableiCIMSJobviteAvatureGreenhouseLeverBullhorn
Oct 202556.4%16.7%13.7%7.5%3.3%1.5%0.66%0.28%
Nov 202555.9%16.5%13.5%7.4%4%1.8%0.63%0.29%
Dec 202555.4%16.3%16.3%6%3.3%1.8%0.63%0.24%
Jan 202656.7%16.8%13.7%6.2%3.4%2.2%0.8%0.24%
Feb 202647%20.3%16.6%7.5%4.1%3.3%0.81%0.3%
Mar 202661.5%14.8%12.1%5.4%3%2.4%0.59%0.24%
Apr 202657.2%16.7%13.6%6.1%2.7%2.7%0.66%0.28%
May 202653.9%19.1%12.8%7%3.1%3.1%0.6%0.28%
Jun 202659%17.3%11.6%6.3%2.8%2.3%0.46%0.25%
Jul 202656.7%16.2%13.2%7.3%3.2%2.6%0.52%0.24%
Aug 202654.6%19.4%13%7.1%3.2%2.1%0.42%0.23%
Sep 202659.5%17.5%11.7%6.4%2.9%1.3%0.38%0.26%

How has the BambooHR and Workable comparison changed over the last 12 months?

3 findings
  • BambooHR was ahead of Workable in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, BambooHR’s share of searches among ATS brands worldwide moved from 56.4% to 59.5%, and its estimated monthly branded searches moved from 204K to 205K.
  • Across the 12 months ending September 2026, Workable’s share of searches among ATS brands worldwide moved from 16.7% to 17.5%, and its estimated monthly branded searches held steady at 60.5K.

How did search popularity change for ATS brands worldwide in September 2026?

2 changes
  1. In September 2026, BambooHR gained share of searches among ATS brands worldwide, from 54.6% to 59.5%.

  2. In September 2026, Workable lost share of searches among ATS brands worldwide, from 19.4% to 17.5%.

How are branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using BambooHR’s and Workable’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BambooHR

10 branded search terms

  • BambooHR
  • bamboohr app
  • bamboohr applicant tracking
  • bamboohr applicant tracking system
  • bamboohr hris
  • bamboohr integrations
  • bamboohr performance management
  • bamboohrcom
  • hris bamboo
  • performance management bamboohr

Workable

1 branded search term

  • workable

How the Brand Demand Index is measured

Other head-to-heads among ATS brands

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