Brandwave

CHANI vs The Pattern:Which is more popular?

In October 2026, The Pattern had more branded searches than CHANI among astrology apps worldwide. The Pattern had about 2,900 branded searches, while CHANI had 2,400. The Pattern made up 20% of all astrology app searches we track, and CHANI accounted for 16.6%. When we asked ChatGPT and Google AI Overviews about astrology apps, CHANI and The Pattern each appeared in three of the five answers. CHANI was mentioned before The Pattern in two out of three answers.

Among astrology apps worldwide in October 2026

Who do people search for more?

The Pattern, about 21% more searches than CHANI

The Pattern 2.9K searchesCHANI 2.4K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

CHANI in 3 of 5The Pattern in 3 of 5

Who does AI recommend more?

CHANI, named ahead of The Pattern in 2 of 3 answers

CHANI first in 2The Pattern first in 1

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Top astrology apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CHANI and The Pattern were each mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. CHANI was listed before The Pattern in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Co-Star1st
  2. CHANI2nd
  3. The Pattern3rd
  4. TimePassages4th
  5. Sanctuary5th
  6. Nebula–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TimePassages4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Co-Star3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • The Pattern3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CHANI3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sanctuary1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nebula0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about astrology apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 28, 2026.

Is CHANI or The Pattern more popular in search?

This chart shows how often people search Google for CHANI and The Pattern by name. Each line represents a brand's share of searches for all six astrology apps we track, month by month, from English-language searches worldwide.

CHANI and The Pattern among astrology apps worldwide, by month

Share of searches by month for The Pattern, CHANI. The figures are in the table below the chart.

View monthly share of searches table
MonthCo-StarThe PatternCHANINebulaTimePassagesSanctuary
Nov 202529%19.4%10.2%29%10.2%2.1%
Dec 202530.9%16.8%13.6%25.3%11.2%2.2%
Jan 202628.6%15.6%12.6%28.6%12.6%2.1%
Feb 202627.6%18.4%12.3%27.6%12.3%2%
Mar 202626.8%17.8%11.9%26.8%14.4%2.4%
Apr 202630.5%16.4%13.6%20.4%16.4%2.7%
May 202631.2%16.8%13.9%20.8%13.9%3.4%
Jun 202632.4%17.4%14.4%21.6%11.4%2.9%
Jul 202635%15.4%19.1%15.4%12.7%2.5%
Aug 202630.7%20.5%16.5%16.5%13.6%2.2%
Sep 202635.1%18.8%15.6%15.6%12.3%2.5%
Oct 202630.4%20%16.6%16.6%13.1%3.3%

How has branded search for CHANI and The Pattern changed worldwide over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending October 2026: CHANI took it in July 2026, The Pattern took it in August 2026.
  • Across the 12 months ending October 2026, CHANI’s share of searches among astrology apps worldwide moved from 10.2% to 16.6%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
  • Across the 12 months ending October 2026, The Pattern’s share of searches among astrology apps worldwide moved from 19.4% to 20%, and its estimated monthly branded searches moved from 3.6K to 2.9K.

How did search popularity change for astrology apps worldwide in October 2026?

2 changes

  1. In October 2026, The Pattern gained share of searches among astrology apps worldwide, from 18.8% to 20%.

  2. In October 2026, CHANI gained share of searches among astrology apps worldwide, from 15.6% to 16.6%.

How are CHANI’s and The Pattern’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CHANI’s and The Pattern’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CHANI

1 branded search term

  • chani app

The Pattern

1 branded search term

  • the pattern app

How the Brand Demand Index is measured

Other head-to-heads among astrology apps

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