Brandwave

DeWalt vs Milwaukee:Which is searched more?

In September 2026, Milwaukee had more branded searches than DeWalt among air blower brands worldwide. Milwaukee was estimated to have 1.8M branded searches compared to DeWalt’s 673K, and held a 68.5% Share of Search versus DeWalt’s 25.2%. These are worldwide searches for English-language branded terms.

Share of Search among air blower brands worldwide in September 2026Which is more popular in search, DeWalt or Milwaukee?
DeWalt25.2%673K searches
vs
Milwaukee68.5%1.8M searches

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Which is more popular in search, DeWalt or Milwaukee?

Compare the air blower brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

DeWalt and Milwaukee among air blower brands worldwide, by month

Share of Search by month for Milwaukee, DeWalt. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeDeWaltBosch
Oct 202571.8%21.6%6.6%
Nov 202569.3%25.5%5.2%
Dec 202569.3%25.5%5.2%
Jan 202668.5%25.2%6.3%
Feb 202669.3%25.5%5.3%
Mar 202668.5%25.2%6.3%
Apr 202668.5%25.2%6.3%
May 202668.5%25.2%6.3%
Jun 202668.5%25.2%6.3%
Jul 202671.8%21.6%6.6%
Aug 202667.6%24.9%7.6%
Sep 202668.5%25.2%6.3%

How has the DeWalt and Milwaukee comparison changed over the last 12 months?

  • Milwaukee was ahead of DeWalt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among air blower brands worldwide moved from 21.6% to 25.2%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among air blower brands worldwide moved from 71.8% to 68.5%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for air blower brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among air blower brands worldwide, from 67.6% to 68.5%.

Other head-to-heads among air blower brands

How each brand is measured

Brandwave collects information about searches that people make online using DeWalt’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DeWalt

1 branded search term

  • dewalt

Milwaukee

1 branded search term

  • milwaukee

How the Brand Demand Index is measured

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