Brandwave

AI search visibility tools:Which brands are most popular in search?

In August 2026, Peec AI was the most searched among AI search visibility tools worldwide, with an estimated 23.1K branded searches and 27.2% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Peec AI27.2%
  2. Profound24.1%
  3. AirOps18.1%
  4. Searchable17.4%
  5. Otterly.AI5.4%
  6. Scrunch4.3%
  7. AthenaHQ3.4%

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Share of SearchLeaderboard

Compare tools that track and improve how brands appear in AI assistants and AI search answers, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among AI search visibility tools worldwide, by month

Share of Search by month for Peec AI, Profound, AirOps, Searchable, Otterly.AI, Scrunch, AthenaHQ. The figures are in the table below the chart.

View monthly share of search table
MonthPeec AIProfoundAirOpsSearchableOtterly.AIScrunchAthenaHQ
Oct 202518.1%23.1%22.1%20.6%4.3%6.4%5.5%
Nov 202525.5%18.2%26.3%16.7%4%5%4.2%
Dec 202522.9%16.6%23.5%24.4%3.8%4.4%4.5%
Jan 202624.1%17.2%24.5%19.7%4.8%4.7%5%
Feb 202619.7%23.4%24.6%17.3%4.8%4.7%5.6%
Mar 202621.5%24.4%21.6%17.2%6.3%4.2%4.9%
Apr 202623.3%22.5%23.5%15.3%5.6%4.5%5.3%
May 202630.2%19.3%20.6%15.7%6%3.9%4.4%
Jun 202625.7%20.3%21%17%6.3%5%4.8%
Jul 202627.7%21.5%18.5%16.9%6.7%4.4%4.2%
Aug 202627.2%24.1%18.1%17.4%5.4%4.3%3.4%
Sep 2026———————

This month’s ranking, August 2026

  1. 1.Peec AI

    27.2%

    held 1st · 23.1K estimated branded searches · 0% vs prior month · -0.5 points

  2. 2.Profound

    24.1%

    held 2nd · 20.5K estimated branded searches · +14.4% vs prior month · +2.6 points

  3. 3.AirOps

    18.1%

    held 3rd · 15.4K estimated branded searches · -0.32% vs prior month · -0.4 points

  4. 4.Searchable

    17.4%

    held 4th · 14.8K estimated branded searches · +5% vs prior month · +0.5 points

  5. 5.Otterly.AI

    5.4%

    held 5th · 4.6K estimated branded searches · -17.8% vs prior month · -1.3 points

  6. 6.Scrunch

    4.3%

    held 6th · 3.6K estimated branded searches · -0.27% vs prior month · -0.1 points

  7. 7.AthenaHQ

    3.4%

    held 7th · 2.9K estimated branded searches · -17.8% vs prior month · -0.8 points

Compare search popularity between leading brands

Which brand is most popular in search among AI search visibility tools worldwide?

In August 2026, Peec AI was the most searched among AI search visibility tools worldwide, with an estimated 23.1K branded searches and 27.2% estimated Share of Search within this set. Profound is in 2nd place, 3.1 percentage points behind at 24.1% Share of Search.

Global AI search visibility tools, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Peec AI18.1% → 27.2%30.2%May 202618.1%Oct 20254th → 1st
Profound23.1% → 24.1%24.4%Mar 202616.6%Dec 20251st → 2nd
AirOps22.1% → 18.1%26.3%Nov 202518.1%Aug 20262nd → 3rd
Searchable20.6% → 17.4%24.4%Dec 202515.3%Apr 20263rd → 4th
Otterly.AI4.3% → 5.4%6.7%Jul 20263.8%Dec 20257th → 5th
Scrunch6.4% → 4.3%6.4%Oct 20253.9%May 20265th → 6th
AthenaHQ5.5% → 3.4%5.6%Feb 20263.4%Aug 20266th → 7th

Each finding as a sentence

  • Across the 11 months ending August 2026, Peec AI’s estimated Share of Search among AI search visibility tools worldwide increased from 18.1% to 27.2%.
  • Across the 11 months ending August 2026, Profound’s estimated Share of Search among AI search visibility tools worldwide increased from 23.1% to 24.1%.
  • Across the 11 months ending August 2026, AirOps’ estimated Share of Search among AI search visibility tools worldwide decreased from 22.1% to 18.1%.
  • Across the 11 months ending August 2026, Searchable’s estimated Share of Search among AI search visibility tools worldwide decreased from 20.6% to 17.4%.
  • Across the 11 months ending August 2026, Otterly.AI’s estimated Share of Search among AI search visibility tools worldwide increased from 4.3% to 5.4%.
  • Across the 11 months ending August 2026, Scrunch’s estimated Share of Search among AI search visibility tools worldwide decreased from 6.4% to 4.3%.
  • Across the 11 months ending August 2026, AthenaHQ’s estimated Share of Search among AI search visibility tools worldwide decreased from 5.5% to 3.4%.
  • Across the 11 months ending August 2026, Peec AI’s estimated Share of Search among AI search visibility tools worldwide peaked at 30.2% in May 2026 and was lowest at 18.1% in October 2025.
  • Across the 11 months ending August 2026, Profound’s estimated Share of Search among AI search visibility tools worldwide peaked at 24.4% in March 2026 and was lowest at 16.6% in December 2025.
  • Across the 11 months ending August 2026, AirOps’ estimated Share of Search among AI search visibility tools worldwide peaked at 26.3% in November 2025 and was lowest at 18.1% in August 2026.
  • Across the 11 months ending August 2026, Searchable’s estimated Share of Search among AI search visibility tools worldwide peaked at 24.4% in December 2025 and was lowest at 15.3% in April 2026.
  • Across the 11 months ending August 2026, Otterly.AI’s estimated Share of Search among AI search visibility tools worldwide peaked at 6.7% in July 2026 and was lowest at 3.8% in December 2025.
  • Across the 11 months ending August 2026, Scrunch’s estimated Share of Search among AI search visibility tools worldwide peaked at 6.4% in October 2025 and was lowest at 3.9% in May 2026.
  • Across the 11 months ending August 2026, AthenaHQ’s estimated Share of Search among AI search visibility tools worldwide peaked at 5.6% in February 2026 and was lowest at 3.4% in August 2026.
  • Across the 11 months ending August 2026, Peec AI rose from 4th to 1st among AI search visibility tools worldwide.
  • Across the 11 months ending August 2026, Profound fell from 1st to 2nd among AI search visibility tools worldwide.
  • Across the 11 months ending August 2026, AirOps fell from 2nd to 3rd among AI search visibility tools worldwide.
  • Across the 11 months ending August 2026, Searchable fell from 3rd to 4th among AI search visibility tools worldwide.
  • Across the 11 months ending August 2026, Otterly.AI rose from 7th to 5th among AI search visibility tools worldwide.
  • Across the 11 months ending August 2026, Scrunch fell from 5th to 6th among AI search visibility tools worldwide.
  • Across the 11 months ending August 2026, AthenaHQ fell from 6th to 7th among AI search visibility tools worldwide.

How did search popularity change for AI search visibility tools worldwide in August 2026?

  1. In August 2026, Profound gained estimated Share of Search among AI search visibility tools worldwide, from 21.5% to 24.1%.

  2. In August 2026, Searchable gained estimated Share of Search among AI search visibility tools worldwide, from 16.9% to 17.4%.

  3. In August 2026, Otterly.AI lost estimated Share of Search among AI search visibility tools worldwide, from 6.7% to 5.4%.

  4. In August 2026, AthenaHQ lost estimated Share of Search among AI search visibility tools worldwide, from 4.2% to 3.4%.

  5. In August 2026, Peec AI lost estimated Share of Search among AI search visibility tools worldwide, from 27.7% to 27.2%.

  6. Estimated monthly branded searches for Scrunch worldwide fell 17.8% over 11 measured months, from 4.4K to 3.6K in August 2026.

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