Brandwave

Recraft vs Tailor Brands:Which is more popular?

In September 2026, Recraft had more branded searches than Tailor Brands among AI logo design tools worldwide. Recraft had about 201,000 branded searches, while Tailor Brands had 50,500. Recraft made up 47.1% of all AI logo design tool searches we track, and Tailor Brands accounted for 11.8%. When we asked ChatGPT and Google AI Overviews about AI logo design tools, Recraft appeared in two of the five answers and Tailor Brands in none.

Among AI logo design tools worldwide in September 2026

Who do people search for more?

Recraft, about 4 searches for every 1 for Tailor Brands

Recraft 201K searchesTailor Brands 50.5K searches

Who does AI mention more?

Recraft, mentioned in 2 of 5 answers, Tailor Brands in 0

Recraft in 2 of 5Tailor Brands in 0 of 5

Who does AI recommend more?

Recraft, the only one of the two named

Recraft first in 2Tailor Brands never named

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Top AI logo design tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Recraft was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Tailor Brands did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Looka1st
  2. LogoAI2nd
  3. Recraft3rd
  4. LOGO.com4th
  5. Brandmark5th
  6. Tailor Brands–
  7. Designs.ai–
  8. Logomaster.ai–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Looka4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LogoAI3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Recraft2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LOGO.com2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Brandmark2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tailor Brands0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Designs.ai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Logomaster.ai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI logo design tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Recraft or Tailor Brands more popular in search?

This chart shows how often people search Google for Recraft and Tailor Brands by name. Each line represents a brand's share of searches for all eight AI logo design tools we track, month by month, from English-language searches worldwide.

Recraft and Tailor Brands among AI logo design tools worldwide, by month

Share of searches by month for Recraft, Tailor Brands. The figures are in the table below the chart.

View monthly share of searches table
MonthRecraftLookaLogoAITailor BrandsDesigns.aiLOGO.comBrandmarkLogomaster.ai
Oct 202547.8%17.7%17.7%6.6%6.7%1.6%1.2%0.71%
Nov 202546.7%19.2%15.7%8.8%5.9%1.4%1.4%0.77%
Dec 202544.3%19.9%16.3%9.1%6.2%1.8%1.7%0.8%
Jan 202646.1%20.8%13.9%9.5%6.4%1.5%1.2%0.46%
Feb 202644.7%20.1%16.4%9.2%6.2%1.5%1.3%0.66%
Mar 202642.7%23.5%15.7%8.8%6%1.7%1.1%0.52%
Apr 202642.7%23.5%15.7%8.8%5.9%1.7%1.2%0.41%
May 202651.5%17.2%14.2%7.9%6.5%1.3%1.1%0.38%
Jun 202649%18.1%14.8%8.3%6.8%1.3%1.4%0.32%
Jul 202649.5%18.3%12.3%10.2%6.9%1.3%1.3%0.26%
Aug 202648.4%17.9%14.6%9.9%6.7%1.3%0.91%0.26%
Sep 202647.1%17.4%14.2%11.8%6.6%1.5%1.1%0.31%

How has the Recraft and Tailor Brands comparison changed over the last 12 months?

3 findings
  • Recraft was ahead of Tailor Brands in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Recraft’s share of searches among AI logo design tools worldwide moved from 47.8% to 47.1%, and its estimated monthly branded searches moved from 447K to 201K.
  • Across the 12 months ending September 2026, Tailor Brands’ share of searches among AI logo design tools worldwide moved from 6.6% to 11.8%, and its estimated monthly branded searches moved from 62K to 50.5K.

How did search popularity change for AI logo design tools worldwide in September 2026?

2 changes

  1. In September 2026, Tailor Brands gained share of searches among AI logo design tools worldwide, from 9.9% to 11.8%.

  2. In September 2026, Recraft lost share of searches among AI logo design tools worldwide, from 48.4% to 47.1%.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Recraft’s and Tailor Brands’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Recraft

2 branded search terms

  • recraft
  • recraft ai

Tailor Brands

6 branded search terms

  • logo tailor brands
  • tailor brands
  • tailor brands ai
  • tailor brands app
  • tailor brands logo
  • tailorbrands

How the Brand Demand Index is measured

Other head-to-heads among AI logo design tools

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