Brandwave

3D texture and asset libraries:Which brands are most popular in search?

In August 2026, Poly Haven was the most searched among 3D texture and asset libraries worldwide, with an estimated 173K branded searches and 63.8% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Poly Haven63.8%
  2. ambientCG15.7%
  3. Quixel Megascans9.1%
  4. Poliigon7.5%
  5. Textures.com3.3%
  6. CGAxis0.59%

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Share of SearchLeaderboard

Compare libraries of PBR textures, HDRIs, and scanned 3D assets for artists and game developers, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among 3D texture and asset libraries worldwide, by month

Share of Search by month for Poly Haven, ambientCG, Quixel Megascans, Poliigon, Textures.com. The figures are in the table below the chart.

View monthly share of search table
MonthPoly HavenambientCGQuixel MegascansPoliigonTextures.comCGAxis
Oct 202563.4%12.7%10.3%8.9%4%0.73%
Nov 202564.1%14%9.4%8.2%3.6%0.79%
Dec 202563.2%13.7%10.7%8.1%3.5%0.79%
Jan 202663.1%13.8%10.7%8.2%3.6%0.63%
Feb 202663.2%13.8%10.7%8.1%3.6%0.63%
Mar 202664.9%13.1%10.2%7.9%3.4%0.59%
Apr 202664.6%13%10.8%7.7%3.3%0.59%
May 202663.3%15.6%9.8%7.5%3.3%0.58%
Jun 202666.9%13.6%9.6%6.6%2.8%0.51%
Jul 202665.5%14.7%9.2%7%3%0.55%
Aug 202663.8%15.7%9.1%7.5%3.3%0.59%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Poly Haven

    63.8%

    held 1st · 173K estimated branded searches · -8.9% vs prior month · -1.7 points

  2. 2.ambientCG

    15.7%

    held 2nd · 42.4K estimated branded searches · 0% vs prior month · +1 points

  3. 3.Quixel Megascans

    9.1%

    held 3rd · 24.7K estimated branded searches · -7% vs prior month · -0.1 points

  4. 4.Poliigon

    7.5%

    held 4th · 20.4K estimated branded searches · +0.1% vs prior month · +0.5 points

  5. 5.Textures.com

    3.3%

    held 5th · 8.8K estimated branded searches · 0% vs prior month · +0.2 points

  6. 6.CGAxis

    0.59%

    held 6th · 1.6K estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among 3D texture and asset libraries worldwide?

In August 2026, Poly Haven was the most searched among 3D texture and asset libraries worldwide, with an estimated 173K branded searches and 63.8% estimated Share of Search within this set. ambientCG is in 2nd place, 48.1 percentage points behind at 15.7% Share of Search.

Global 3D texture and asset libraries, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Poly Haven63.4% → 63.8%66.9%Jun 202663.1%Jan 20261st
ambientCG12.7% → 15.7%15.7%Aug 202612.7%Oct 20252nd
Quixel Megascans10.3% → 9.1%10.8%Apr 20269.1%Aug 20263rd
Poliigon8.9% → 7.5%8.9%Oct 20256.6%Jun 20264th
Textures.com4% → 3.3%4%Oct 20252.8%Jun 20265th
CGAxis0.73% → 0.59%0.79%Nov 20250.51%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, ambientCG’s estimated Share of Search among 3D texture and asset libraries worldwide increased from 12.7% to 15.7%.
  • Across the 11 months ending August 2026, Quixel Megascans’ estimated Share of Search among 3D texture and asset libraries worldwide decreased from 10.3% to 9.1%.
  • Across the 11 months ending August 2026, Poliigon’s estimated Share of Search among 3D texture and asset libraries worldwide decreased from 8.9% to 7.5%.
  • Across the 11 months ending August 2026, Textures.com’s estimated Share of Search among 3D texture and asset libraries worldwide decreased from 4% to 3.3%.
  • Across the 11 months ending August 2026, Poly Haven’s estimated Share of Search among 3D texture and asset libraries worldwide peaked at 66.9% in June 2026 and was lowest at 63.1% in January 2026.
  • Across the 11 months ending August 2026, Quixel Megascans’ estimated Share of Search among 3D texture and asset libraries worldwide peaked at 10.8% in April 2026 and was lowest at 9.1% in August 2026.
  • Across the 11 months ending August 2026, Poliigon’s estimated Share of Search among 3D texture and asset libraries worldwide peaked at 8.9% in October 2025 and was lowest at 6.6% in June 2026.
  • Across the 11 months ending August 2026, Textures.com’s estimated Share of Search among 3D texture and asset libraries worldwide peaked at 4% in October 2025 and was lowest at 2.8% in June 2026.
  • Across the 11 months ending August 2026, Poly Haven and CGAxis held steady: their estimated Share of Search among 3D texture and asset libraries worldwide each moved less than 0.5 percentage points.

How did search popularity change for 3D texture and asset libraries worldwide in August 2026?

  1. In August 2026, ambientCG gained estimated Share of Search among 3D texture and asset libraries worldwide, from 14.7% to 15.7%.

  2. In August 2026, Poly Haven lost estimated Share of Search among 3D texture and asset libraries worldwide, from 65.5% to 63.8%.

  3. Quixel Megascans’ estimated Share of Search among 3D texture and asset libraries worldwide has lost ground for 3 months in a row, from 9.8% to 9.1% in August 2026.

  4. Estimated monthly branded searches for CGAxis worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

  5. Estimated monthly branded searches for Textures.com worldwide fell 32.7% over 11 measured months, from 13.1K to 8.8K in August 2026.

  6. Estimated monthly branded searches for Poliigon worldwide fell 31.1% over 11 measured months, from 29.6K to 20.4K in August 2026.

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