How popular isVitrazza?
In September 2026, people searched for Vitrazza by name about 1,600 times worldwide, a 75.8% decrease from the previous year. These searches made up 16.9% of all global desk chair mat searches, placing Vitrazza fourth out of eight mats. When we asked both ChatGPT and Google AI Overviews about desk chair mats, Vitrazza appeared in two of the five answers and was the third most recommended of the eight.
Vitrazza is the fourth most searched of 8 competitors and the third most recommended in AI answers.
DeflectoShare of searches 30.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
FloortexShare of searches 20.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
LorellShare of searches 20.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
VitrazzaShare of searches 16.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
Anji MountainShare of searches 5.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Follow Vitrazza and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top desk chair mats in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Vitrazza was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Vitrazza is the third most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Floortex5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Vitrazza2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ES Robbins2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Deflecto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lorell0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Anji Mountain0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Marvelux0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Office Marshal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about desk chair mats
5 answers
Asked ChatGPT
“Which desk chair mat should I buy?”
Asked ChatGPT
“What are the best desk chair mat brands?”
Asked ChatGPT
“What's the best desk chair mat for hard floors?”
Searched Google, AI Overview
“desk chair mats”
Searched Google, AI Overview
“chair mat for carpet”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which desk chair mats compete with Vitrazza?
Share of searches by month for Deflecto, Floortex, Lorell, Vitrazza, Anji Mountain, Marvelux. The figures are in the table below the chart.
View monthly share of searches table
| Month | Deflecto | Floortex | Lorell | Vitrazza | Anji Mountain | Marvelux | ES Robbins | Office Marshal |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 19.8% | 16.4% | 10.9% | 45.1% | 4% | 1.8% | 1.4% | 0.41% |
| Nov 2025 | 18.7% | 12.2% | 10.3% | 52.2% | 3.8% | 1.4% | 0.9% | 0.52% |
| Dec 2025 | 14.4% | 9.6% | 9.6% | 59.5% | 4.3% | 1.6% | 0.66% | 0.24% |
| Jan 2026 | 28.2% | 18.4% | 18.4% | 23.3% | 7% | 2.5% | 1.4% | 0.78% |
| Feb 2026 | 29.7% | 19.4% | 16.4% | 24.6% | 4.9% | 2.7% | 1.7% | 0.61% |
| Mar 2026 | 28.5% | 18.7% | 18.7% | 23.6% | 5.8% | 2.6% | 1.7% | 0.39% |
| Apr 2026 | 30.4% | 19.9% | 19.9% | 19.9% | 5% | 2.7% | 1.8% | 0.42% |
| May 2026 | 27.4% | 21.7% | 18.2% | 21.7% | 5.5% | 3% | 1.9% | 0.68% |
| Jun 2026 | 32.4% | 21.3% | 17.9% | 17.9% | 5.4% | 2.9% | 1.9% | 0.34% |
| Jul 2026 | 32.6% | 21.4% | 18% | 18% | 5.4% | 2.4% | 1.9% | 0.34% |
| Aug 2026 | 30.7% | 20.1% | 20.1% | 16.9% | 6.2% | 3.4% | 2.2% | 0.32% |
| Sep 2026 | 30.7% | 20.1% | 20.1% | 16.9% | 5.1% | 5.1% | 1.8% | 0.32% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 30.7% | 2.9K | 0% | 0 points | |
| 2, held 2nd | 20.1% | 1.9K | 0% | 0 points | |
| 3, held 3rd | 20.1% | 1.9K | 0% | 0 points | |
| 4, held 4th | 16.9% | 1.6K | 0% | 0 points | |
| 5, held 5th | 5.1% | 480 | -18.6% | -1.2 points | |
| 6, held 6th | 5.1% | 480 | +50% | +1.7 points | |
| 7, held 7th | 1.8% | 170 | -19% | -0.4 points | |
| 8, held 8th | 0.32% | 30 | 0% | 0 points |
1.
Deflecto30.7%
Held 1st. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.
2.
Floortex20.1%
Held 2nd. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Lorell20.1%
Held 3rd. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Vitrazza16.9%
Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
5.1%
Held 5th. 480 estimated branded searches, -18.6% vs prior month. Share -1.2 points.
6.Marvelux
5.1%
Held 6th. 480 estimated branded searches, +50% vs prior month. Share +1.7 points.
1.8%
Held 7th. 170 estimated branded searches, -19% vs prior month. Share -0.4 points.
0.32%
Held 8th. 30 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Vitrazza and its closest rivals
Every comparison with Vitrazza
6 comparisons
How has branded search demand for Vitrazza changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Vitrazza worldwide fell from 6.6K to 1.6K.
- Across the 12 months ending September 2026, Vitrazza’s share of searches among desk chair mats worldwide decreased from 45.1% to 16.9%.
- Across the 12 months ending September 2026, Vitrazza’s share of searches among desk chair mats worldwide peaked at 59.5% in December 2025 and was lowest at 16.9% in September 2026.
- Across the 12 months ending September 2026, Vitrazza fell from 1st to 4th among desk chair mats worldwide.
How did search popularity change for desk chair mats worldwide in September 2026?
6 changes
In September 2026, Marvelux gained share of searches among desk chair mats worldwide, from 3.4% to 5.1%.

In September 2026, Anji Mountain lost share of searches among desk chair mats worldwide, from 6.2% to 5.1%.

Estimated monthly branded searches for Lorell worldwide rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.

Estimated monthly branded searches for Vitrazza worldwide fell 75.8% over 12 measured months, from 6.6K to 1.6K in September 2026.
Estimated monthly branded searches for Office Marshal worldwide fell 50% over 12 measured months, from 60 to 30 in September 2026.

Estimated monthly branded searches for Floortex worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
How are Vitrazza’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Vitrazza’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- vitrazza
Do you work for Vitrazza? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Vitrazza your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.