Brandwave

How popular isVermeer?

In September 2026, people searched for Vermeer by name about 165,000 times worldwide, a 17.9% decrease from the previous year. These searches made up 11% of all global wood chipper brand searches, placing Vermeer third out of seven brands. When we asked both ChatGPT and Google AI Overviews about wood chipper brands, Vermeer appeared in two of the three answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Vermeer is the third most searched of 7 competitors and the second most recommended in AI answers.

  1. John DeereShare of searches 66.9%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. CraftsmanShare of searches 20.1%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. VermeerShare of searches 11%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd
  4. Woodland MillsShare of searches 0.99%Mentioned in 2 of 3 AI answersPlace in AI recommendations 1st
  5. DR Power EquipmentShare of searches 0.54%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd

+2 more

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Top wood chipper brands in ChatGPT and Google AI Overviews

In three ChatGPT questions, Vermeer was mentioned in two out of three: in two of the three ChatGPT answers. Vermeer is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Woodland Mills1st
  2. Vermeer2nd
  3. DR Power Equipment3rd
  4. John Deere–
  5. Craftsman–
  6. Forest Master–
  7. Bosch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vermeer2 of 3Named in 2 of 3 ChatGPT answers
  • Woodland Mills2 of 3Named in 2 of 3 ChatGPT answers
  • DR Power Equipment2 of 3Named in 2 of 3 ChatGPT answers
  • John Deere0 of 3Named in 0 of 3 ChatGPT answers
  • Craftsman0 of 3Named in 0 of 3 ChatGPT answers
  • Forest Master0 of 3Named in 0 of 3 ChatGPT answers
  • Bosch0 of 3Named in 0 of 3 ChatGPT answers

See every answer about wood chipper brands

3 answers
  • Asked ChatGPT

    “Which wood chipper brand should I buy?”

    1. 1Woodland Mills
    2. 2DR Power Equipment
    3. 3Vermeer
  • Asked ChatGPT

    “What are the best wood chipper brands?”

    1. 1Vermeer
    2. 2Woodland Mills
  • Asked ChatGPT

    “What's the best wood chipper brand for garden cleanup?”

    1. 1DR Power Equipment
  • Searched Google, AI Overview

    “wood chipper for sale”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “best wood chipper”

    Google showed no AI Overview for this search.

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which wood chipper brands compete with Vermeer?

Vermeer against wood chipper brands worldwide, by month

Share of searches by month for John Deere, Craftsman, Vermeer. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereCraftsmanVermeerWoodland MillsDR Power EquipmentForest MasterBosch
Oct 202567.8%16.7%13.6%1%0.55%0.3%0.02%
Nov 202567.9%16.7%13.6%1%0.45%0.3%0.01%
Dec 202565.6%19.7%13.2%0.97%0.24%0.24%<0.01%
Jan 202665.6%19.7%13.2%0.97%0.24%0.29%0.01%
Feb 202662.8%23.1%12.6%0.76%0.28%0.34%0.02%
Mar 202659.3%26.7%11.9%1.3%0.39%0.39%0.02%
Apr 202662.4%23%12.5%1.1%0.62%0.27%0.02%
May 202662.5%23%12.6%1.1%0.62%0.22%0.02%
Jun 202664.1%23.6%10.6%0.78%0.64%0.23%0.02%
Jul 202664.1%23.6%10.6%0.78%0.78%0.23%0.02%
Aug 202663.9%23.5%10.5%0.95%0.63%0.42%0.02%
Sep 202666.9%20.1%11%0.99%0.54%0.44%0.02%
  1. 1.John Deere

    66.9%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share +2.9 points.

  2. 2.Craftsman

    20.1%

    Held 2nd. 301K estimated branded searches, -18.2% vs prior month. Share -3.4 points.

  3. 3.Vermeer

    11%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 8.1K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  6. Held 6th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Bosch

    0.02%

    Held 7th. 320 estimated branded searches, +23.1% vs prior month. Share 0 points.

Compare popularity between Vermeer and its closest rivals

Every comparison with Vermeer

6 comparisons

How has branded search demand for Vermeer changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Vermeer worldwide fell from 201K to 165K.
  • Across the 12 months ending September 2026, Vermeer’s share of searches among wood chipper brands worldwide decreased from 13.6% to 11%.
  • Across the 12 months ending September 2026, Vermeer’s share of searches among wood chipper brands worldwide peaked at 13.6% in November 2025 and was lowest at 10.5% in August 2026.

How did search popularity change for wood chipper brands worldwide in September 2026?

5 changes
  1. In September 2026, John Deere gained share of searches among wood chipper brands worldwide, from 63.9% to 66.9%.

  2. In September 2026, Craftsman lost share of searches among wood chipper brands worldwide, from 23.5% to 20.1%.

  3. Estimated monthly branded searches for Forest Master worldwide rose 50% over 12 measured months, from 4.4K to 6.6K in September 2026.

  4. Estimated monthly branded searches for Bosch worldwide rose 23.1% over 12 measured months, from 260 to 320 in September 2026.

  5. Estimated monthly branded searches for Vermeer worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How are Vermeer’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Vermeer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • vermeer

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Vermeer your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.