Brandwave

How popular isTrayport?

In September 2026, people searched for Trayport by name about 2,900 times worldwide, a 19.4% decrease from the previous year. These searches made up 1.7% of all global energy trading platform searches, placing Trayport third out of four platforms. When we asked both ChatGPT and Google AI Overviews about energy trading platforms, Trayport appeared in three of the five answers.

Search and AI answers in September 2026

Trayport is the third most searched of 4 competitors.

  1. EkaShare of searches 81.4%Mentioned in 0 of 5 AI answers
  2. OpenlinkShare of searches 16.3%Mentioned in 3 of 5 AI answers
  3. TrayportShare of searches 1.7%Mentioned in 3 of 5 AI answers
  4. Brady TechnologiesShare of searches 0.53%Mentioned in 0 of 5 AI answers
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Top energy trading platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Trayport was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Openlink3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trayport3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Eka0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Brady Technologies0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about energy trading platforms

5 answers
  • Asked ChatGPT

    “Which energy trading platform should I use?”

    1. 1Openlink
  • Asked ChatGPT

    “What are the best energy trading platforms?”

    1. 1Trayport
  • Asked ChatGPT

    “What's the best energy trading platform for power traders?”

    1. 1Trayport
    2. 2Openlink
  • Searched Google, AI Overview

    “energy trading platform”

    1. 1Trayport
  • Searched Google, AI Overview

    “energy trading software”

    1. 1Openlink

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which energy trading platforms compete with Trayport?

Trayport against energy trading platforms worldwide, by month

Share of searches by month for Eka, Openlink, Trayport. The figures are in the table below the chart.

View monthly share of searches table
MonthEkaOpenlinkTrayportBrady Technologies
Oct 202580.6%16.3%2.6%0.53%
Nov 202581.1%16.4%2.1%0.35%
Dec 202581.2%16.4%1.8%0.65%
Jan 202683.8%13.8%1.8%0.62%
Feb 202680.4%16.2%2.6%0.73%
Mar 202683.8%13.8%1.8%0.62%
Apr 202680.8%16.3%2.1%0.73%
May 202683.9%13.8%1.8%0.55%
Jun 202683.4%13.7%2.2%0.62%
Jul 202680.4%16.2%2.6%0.73%
Aug 202678%19.2%2.1%0.71%
Sep 202681.4%16.3%1.7%0.53%
  1. 1.Eka

    81.4%

    Held 1st. 135K estimated branded searches, +22.7% vs prior month. Share +3.4 points.

  2. 2.Openlink

    16.3%

    Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share -2.9 points.

  3. 3.Trayport

    1.7%

    Held 3rd. 2.9K estimated branded searches, 0% vs prior month. Share -0.3 points.

  4. Held 4th. 880 estimated branded searches, -12% vs prior month. Share -0.2 points.

Compare popularity between Trayport and its closest rivals

Every comparison with Trayport

3 comparisons

How has branded search demand for Trayport changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Trayport worldwide fell from 3.6K to 2.9K.
  • Across the 12 months ending September 2026, Trayport’s share of searches among energy trading platforms worldwide decreased from 2.6% to 1.7%.

How did search popularity change for energy trading platforms worldwide in September 2026?

4 changes
  1. In September 2026, Eka gained share of searches among energy trading platforms worldwide, from 78% to 81.4%.

  2. In September 2026, Openlink lost share of searches among energy trading platforms worldwide, from 19.2% to 16.3%.

  3. Estimated monthly branded searches for Brady Technologies worldwide rose 22.2% over 12 measured months, from 720 to 880 in September 2026.

  4. Estimated monthly branded searches for Trayport worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

How are Trayport’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Trayport’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • trayport

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How the Brand Demand Index is measured

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Is Trayport your brand?

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