How popular isTile in search?
In August 2026, there were an estimated 74K branded searches for Tile worldwide which held steady over the last 11 months. Tile holds 6.5% estimated Share of Search among luggage tracker brands worldwide and is ranked 2nd of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which luggage tracker brands compete with Tile?
Share of Search by month for Eufy, Tile, Chipolo. The figures are in the table below the chart.
View monthly share of search table
| Month | Eufy | Tile | Chipolo | Pebblebee |
|---|---|---|---|---|
| Oct 2025 | 88.4% | 6.6% | 3.6% | 1.3% |
| Nov 2025 | 90% | 5.4% | 2.9% | 1.6% |
| Dec 2025 | 87.2% | 7.1% | 3.9% | 1.8% |
| Jan 2026 | 87.7% | 6.6% | 3.6% | 2% |
| Feb 2026 | 88.1% | 6.6% | 3.6% | 1.6% |
| Mar 2026 | 89.4% | 5.7% | 3.1% | 1.7% |
| Apr 2026 | 88.3% | 6.3% | 3.5% | 1.9% |
| May 2026 | 89.3% | 5.8% | 3.2% | 1.7% |
| Jun 2026 | 90% | 5.6% | 3.1% | 1.4% |
| Jul 2026 | 89.5% | 6.2% | 2.8% | 1.5% |
| Aug 2026 | 89% | 6.5% | 2.9% | 1.6% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 89% | 1M | +16.1% | -0.5 points | |
| 2, held 2nd | 6.5% | 74K | +22.3% | +0.3 points | |
| 3, held 3rd | 2.9% | 33.1K | +22.1% | +0.1 points | |
| 4, held 4th | 1.6% | 18.1K | +22.3% | +0.1 points |
1.
Eufy89%
Held 1st. 1M estimated branded searches, +16.1% vs prior month. Share -0.5 points.
2.Tile
6.5%
Held 2nd. 74K estimated branded searches, +22.3% vs prior month. Share +0.3 points.
3.Chipolo
2.9%
Held 3rd. 33.1K estimated branded searches, +22.1% vs prior month. Share +0.1 points.
1.6%
Held 4th. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.1 points.
Compare search popularity between Tile and its closest rivals
How has branded search demand for Tile changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Tile worldwide held steady at 74K.
- Across the 11 months ending August 2026, Tile’s estimated Share of Search among luggage tracker brands worldwide peaked at 7.1% in December 2025 and was lowest at 5.4% in November 2025.
How did search popularity change for luggage tracker brands worldwide in August 2026?
2 changes
How is Tile measured?
Brandwave collects information about searches that people make online using Tile’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- tile tracker
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Is Tile your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.