Brandwave

How popular isThumbtack in search?

In September 2026, there were an estimated 20 branded searches for Thumbtack worldwide which is down 95.2% over the last 12 months. Thumbtack holds <0.01% estimated Share of Search among home services marketplaces worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. TaskRabbit68.1%
  2. Angi25.1%
  3. Bark5%
  4. Handy1.8%
  5. Thumbtack<0.01%
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Which home services marketplaces compete with Thumbtack?

Thumbtack against home services marketplaces worldwide, by month

Share of Search by month for TaskRabbit, Angi, Bark, Thumbtack. The figures are in the table below the chart.

View monthly share of search table
MonthTaskRabbitAngiBarkHandyThumbtack
Oct 202567.5%24.8%6.1%1.5%0.12%
Nov 202569.7%21%7.7%1.5%0.12%
Dec 202569.7%21%7.7%1.5%0.14%
Jan 202667.3%24.8%6.1%1.8%0.05%
Feb 202659.9%32.8%5.4%2%0.01%
Mar 202652.1%42.6%3.8%1.4%0.02%
Apr 202660.6%33.3%4.5%1.6%<0.01%
May 202664.4%28.8%4.7%2.1%<0.01%
Jun 202667.8%24.9%5%2.2%0.01%
Jul 202668.1%25.1%5%1.8%0.01%
Aug 202670.5%21.2%6.4%1.9%0.01%
Sep 202668.1%25.1%5%1.8%<0.01%

  1. 1.TaskRabbit

    68.1%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share -2.4 points.

  2. 2.Angi

    25.1%

    Held 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share +3.8 points.

  3. 3.Bark

    5%

    Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -1.4 points.

  4. 4.Handy

    1.8%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

  5. 5.Thumbtack

    <0.01%

    Held 5th. 20 estimated branded searches, -60% vs prior month. Share 0 points.

Compare search popularity between Thumbtack and its closest rivals

Every comparison with Thumbtack

How has branded search demand for Thumbtack changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Thumbtack worldwide fell from 420 to 20.
  • Across the 12 months ending September 2026, Thumbtack’s estimated Share of Search among home services marketplaces worldwide held steady, from 0.12% to <0.01%.

How did search popularity change for home services marketplaces worldwide in September 2026?

  1. In September 2026, Angi gained estimated Share of Search among home services marketplaces worldwide, from 21.2% to 25.1%.

  2. In September 2026, TaskRabbit lost estimated Share of Search among home services marketplaces worldwide, from 70.5% to 68.1%.

  3. In September 2026, Bark lost estimated Share of Search among home services marketplaces worldwide, from 6.4% to 5%.

  4. Estimated monthly branded searches for Handy worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.

  5. Estimated monthly branded searches for Thumbtack worldwide fell 95.2% over 12 measured months, from 420 to 20 in September 2026.

How is Thumbtack measured?

Brandwave collects information about searches that people make online using Thumbtack’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • thumbtack home
  • thumbtack marketplace

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How the Brand Demand Index is measured

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