Brandwave

How popular isSleepypod?

In September 2026, people searched for Sleepypod by name about 5,400 times worldwide, about the same as the previous year. These searches made up 13.8% of all global cat carrier brand searches, placing Sleepypod third out of five brands. When we asked both ChatGPT and Google AI Overviews about cat carrier brands, Sleepypod appeared in all answers and was the most recommended of the five.

Search and AI answers in September 2026

Sleepypod is the third most searched of 5 competitors and the most recommended in AI answers.

  1. CatitShare of searches 56.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. PetmateShare of searches 16.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. SleepypodShare of searches 13.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. Pet GearShare of searches 7.4%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  5. SherpaShare of searches 4.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
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Top cat carrier brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sleepypod appeared in all five answers. Sleepypod is the most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sleepypod1st
  2. Sherpa2nd
  3. Petmate3rd
  4. Pet Gear4th
  5. Catit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sleepypod5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sherpa5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Petmate3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pet Gear1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Catit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cat carrier brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which cat carrier brands compete with Sleepypod?

Sleepypod against cat carrier brands worldwide, by month

Share of searches by month for Catit, Petmate, Sleepypod, Pet Gear, Sherpa. The figures are in the table below the chart.

View monthly share of searches table
MonthCatitPetmateSleepypodPet GearSherpa
Oct 202552.6%19.2%12.8%6.9%8.5%
Nov 202554.5%16.2%16.2%5.9%7.1%
Dec 202556%16.7%11.2%5%11.2%
Jan 202655.2%16.5%9%5.9%13.4%
Feb 202652.9%19.3%10.5%6.9%10.5%
Mar 202653.9%19.7%10.7%8.7%7%
Apr 202655.5%20.3%11%7.2%6%
May 202651.4%15.3%12.5%8.3%12.5%
Jun 202650.8%15.1%12.4%6.6%15.1%
Jul 202656.9%16.9%13.8%7.4%4.9%
Aug 202654.5%16.2%16.2%7.1%5.9%
Sep 202656.9%16.9%13.8%7.4%4.9%
  1. 1.Catit

    56.9%

    Held 1st. 22.2K estimated branded searches, 0% vs prior month. Share +2.4 points.

  2. 2.Petmate

    16.9%

    Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share +0.7 points.

  3. 3.Sleepypod

    13.8%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share -2.4 points.

  4. 4.Pet Gear

    7.4%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Sherpa

    4.9%

    Held 5th. 1.9K estimated branded searches, -20.8% vs prior month. Share -1 points.

Compare popularity between Sleepypod and its closest rivals

Every comparison with Sleepypod

4 comparisons

How has branded search demand for Sleepypod changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Sleepypod worldwide held steady at 5.4K.
  • Across the 12 months ending September 2026, Sleepypod’s share of searches among cat carrier brands worldwide increased from 12.8% to 13.8%.
  • Across the 12 months ending September 2026, Sleepypod’s share of searches among cat carrier brands worldwide peaked at 16.2% in November 2025 and was lowest at 9% in January 2026.

How did search popularity change for cat carrier brands worldwide in September 2026?

4 changes
  1. In September 2026, Catit gained share of searches among cat carrier brands worldwide, from 54.5% to 56.9%.

  2. In September 2026, Petmate gained share of searches among cat carrier brands worldwide, from 16.2% to 16.9%.

  3. In September 2026, Sleepypod lost share of searches among cat carrier brands worldwide, from 16.2% to 13.8%.

  4. In September 2026, Sherpa lost share of searches among cat carrier brands worldwide, from 5.9% to 4.9%.

How are Sleepypod’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Sleepypod’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • sleepypod

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How the Brand Demand Index is measured

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Is Sleepypod your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.