Brandwave

How popular isSherpa in search?

In September 2026, people searched for Sherpa by name about 1,900 times worldwide, a 47.2% decrease from the previous year. These searches made up 4.9% of all global cat carrier brand searches, placing Sherpa fifth out of five brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Catit56.9%
  2. Petmate16.9%
  3. Sleepypod13.8%
  4. Pet Gear7.4%
  5. Sherpa4.9%
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Which cat carrier brands compete with Sherpa?

Sherpa against cat carrier brands worldwide, by month

Share of searches by month for Catit, Petmate, Sleepypod, Pet Gear, Sherpa. The figures are in the table below the chart.

View monthly share of searches table
MonthCatitPetmateSleepypodPet GearSherpa
Oct 202552.6%19.2%12.8%6.9%8.5%
Nov 202554.5%16.2%16.2%5.9%7.1%
Dec 202556%16.7%11.2%5%11.2%
Jan 202655.2%16.5%9%5.9%13.4%
Feb 202652.9%19.3%10.5%6.9%10.5%
Mar 202653.9%19.7%10.7%8.7%7%
Apr 202655.5%20.3%11%7.2%6%
May 202651.4%15.3%12.5%8.3%12.5%
Jun 202650.8%15.1%12.4%6.6%15.1%
Jul 202656.9%16.9%13.8%7.4%4.9%
Aug 202654.5%16.2%16.2%7.1%5.9%
Sep 202656.9%16.9%13.8%7.4%4.9%

  1. 1.Catit

    56.9%

    Held 1st. 22.2K estimated branded searches, 0% vs prior month. Share +2.4 points.

  2. 2.Petmate

    16.9%

    Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share +0.7 points.

  3. 3.Sleepypod

    13.8%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share -2.4 points.

  4. 4.Pet Gear

    7.4%

    Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. 5.Sherpa

    4.9%

    Held 5th. 1.9K estimated branded searches, -20.8% vs prior month. Share -1 points.

Compare search popularity between Sherpa and its closest rivals

Every comparison with Sherpa

4 comparisons

How has branded search demand for Sherpa changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Sherpa worldwide fell from 3.6K to 1.9K.
  • Across the 12 months ending September 2026, Sherpa’s share of searches among cat carrier brands worldwide decreased from 8.5% to 4.9%.
  • Across the 12 months ending September 2026, Sherpa’s share of searches among cat carrier brands worldwide peaked at 15.1% in June 2026 and was lowest at 4.9% in July 2026.
  • Across the 12 months ending September 2026, Sherpa fell from 4th to 5th among cat carrier brands worldwide.

How did search popularity change for cat carrier brands worldwide in September 2026?

4 changes

  1. In September 2026, Catit gained share of searches among cat carrier brands worldwide, from 54.5% to 56.9%.

  2. In September 2026, Petmate gained share of searches among cat carrier brands worldwide, from 16.2% to 16.9%.

  3. In September 2026, Sleepypod lost share of searches among cat carrier brands worldwide, from 16.2% to 13.8%.

  4. In September 2026, Sherpa lost share of searches among cat carrier brands worldwide, from 5.9% to 4.9%.

How are Sherpa’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Sherpa’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • sherpa pet carrier

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